Digital Marketing Strategist
1 week ago
Designation :
Digital Marketing StrategistLocation : Cochin
Roles & Responsibilities:
Plan, analyze, and continuously improve digital marketing campaigns across variousplatforms, including Google Ads, Facebook Ads, and Instagram Ads Paid Ads- You will be responsible to create and manage different kinds of ads onGoogle/LinkedIn/Facebook/Instagram/WhatsApp Digital Marketing Automation Techniques and practices Monitor campaign performance, including bid and budget optimization, to maximize ROIand achieve business objectives Conduct regular experiments and tests to optimize campaign performance and provideactionable insights to the team Develop effective digital marketing strategies and ensure consistent brand messaging Utilize paid search techniques to enhance online presence and generate qualified leads Generate comprehensive reports on campaign performance, including key metrics,trends, and actionable recommendations. Perform in depth Competitor Analysis Other duties as assigned by the management team
Requirements:
Minimum 3-5 years of experience as a Digital Marketing Strategist in handling andmanaging the A-Z digital marketing activities Expertise in both B2B & B2C Digital Marketing Campaigns with a strong portfolio ofsuccessful campaigns Proficiency in digital marketing tools and platforms, including SEO, SEM, social mediamanagement, email marketing, and content management systems Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions Proficient in keyword research, analysis, and optimization techniques Detail-oriented and highly organized, with the ability to manage multiple projectssimultaneously Proficiency in using analytics tools and platforms such as Google Analytics Excellent understanding of digital marketing concepts
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