Digital Marketing Strategist

3 weeks ago

kochi, India Leadmetrics Full time
About Us:  Leadmetrics is an innovative AI-driven company specializing in Digital Marketing and Lead Generation. We are on a mission to revolutionize the way businesses connect with their customers by leveraging cutting-edge technology and data-driven strategies.
Role Overview:  We are seeking a talented and motivated Digital Marketing Specialist with 2-4 years of experience to join our team. The ideal candidate will be responsible for planning, implementing, and managing our digital marketing strategies across various online channels. This is a remote position, but the candidate will work closely with our team based in Kochi.
Key Responsibilities:
Develop and Implement Digital Marketing Campaigns:  Plan, execute, and optimize multi-channel digital marketing campaigns, including SEO, SEM, social media, email marketing, and content marketing.
Content Creation and Management:  Create, curate, and manage engaging content across all digital platforms, ensuring consistent brand messaging.
SEO/SEM Management:  Optimize website content for search engines, manage PPC campaigns, and analyze performance to improve ROI.
Social Media Strategy:  Develop and implement social media strategies to increase brand awareness, engagement, and traffic.
Analytics and Reporting:  Monitor, track, and analyze the performance of marketing campaigns using tools like Google Analytics, and prepare detailed reports with actionable insights.
Lead Generation:  Design and execute strategies to drive lead generation and nurture prospects through the sales funnel.
Email Marketing:  Develop and manage email campaigns to engage with the audience, promote products/services, and drive conversions.
Collaboration:  Work closely with the sales, product, and design teams to ensure a cohesive and effective marketing strategy.
Qualifications:
Experience:  2-4 years of experience in digital marketing, with a proven track record of successful campaigns.
Technical Skills:  Proficiency in digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, or similar platforms.
SEO/SEM Expertise:  Strong understanding of SEO/SEM principles and best practices.
Content Creation:  Excellent writing and communication skills, with experience in content creation and management.
Analytical Mindset:  Ability to analyze data, derive insights, and make data-driven decisions.
Creativity:  A creative thinker who can bring fresh ideas to the table and adapt to changing trends.
Team Player:  Ability to work collaboratively in a remote team environment.
What We Offer:
Remote Work Flexibility:  Enjoy the freedom to work from anywhere while being part of a dynamic team.
Competitive Salary:  We offer a competitive salary package based on experience and expertise.
Growth Opportunities:  Opportunities for professional development and career growth within the company.
Innovative Environment:  Work in a fast-paced, innovative environment where your ideas are valued and encouraged.
How to Apply:  Interested candidates are encouraged to apply by sending their resume and a cover letter detailing their experience and why they are a good fit for the role to
Join Leadmetrics and be part of a team that's shaping the future of digital marketing and lead generation

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