Business Development Manager – Programmatic Advertising

3 weeks ago

Delhi, India Randysuess Technology Private Limited Full time
NowHiring

Business Development Manager – Programmatic Advertising

Location: Delhi/NCR

Experience: 3–5 years

Employment Type: Full-Time

About Digitalista

Digitalista is a next-gen Digital & Mobile Performance Marketing Agency, delivering 360° performance marketing strategies for leading brands in Gaming, Finance, Real Estate, Travel, and Automotive.

Our tech-driven approach and deep industry insights empower brands to achieve scalable growth and stay ahead in competitive markets.

Role Overview

We are seeking a dynamic and results-driven Business Development Manager with expertise in digital advertising and programmatic solutions.

The role involves driving revenue growth, building strong client relationships, pitching programmatic and mobile advertising solutions, and collaborating with internal teams to ensure client success.

Key Responsibilities

Client Acquisition & Revenue Growth

Identify and generate new business opportunities in Programmatic Buying and Mobile Advertising.

Pitch Digitalista's performance marketing solutions to potential clients across industries like Gaming, Finance, Travel, and Real Estate.

Develop and execute strategies to meet and exceed sales targets.

Client Relationship Management

Build and maintain strong relationships with key decision-makers at client organizations.

Act as a trusted advisor by understanding client objectives and providing customized advertising solutions.

Drive client satisfaction and encourage long-term partnerships.

Proposal & Strategy Development

Work with internal teams to create tailored proposals, media plans, and strategic pitches.

Collaborate with programmatic teams to design performance-driven campaigns aligned with client KPIs.

Market Research & Insights

Stay up-to-date on industry trends, competitor offerings, and emerging ad technologies.

Provide insights to clients on best practices, innovative formats, and programmatic opportunities.

Collaboration with Internal Teams

Coordinate with campaign management and analytics teams to ensure smooth campaign delivery.

Provide feedback to improve internal processes, product offerings, and client services.

What We're Looking For

3–5 years of experience in Business Development or Sales within Digital Advertising / Programmatic Media.

Strong understanding of DSPs (e.g., DV360, The Trade Desk, AppLovin, Moloco) and tracking platforms (e.g., Adjust, Appsflyer, Kochava).

Proven track record of achieving sales targets and growing client portfolios.

Excellent presentation, negotiation, and communication skills.

Exposure to international markets is a plus.

Bachelor's degree required (MBA preferred).

Proactive, target-driven, and passionate about performance marketing.

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