
Lead Generation Specialist
3 weeks ago
About the Role:
We are looking for a dynamic and self-driven Lead Generation Specialist with 2 to 5 years of experience in outbound lead generation, cold calling, and prospecting for B2B/B2C markets in the UK and US. The ideal candidate will have proven experience in generating high-quality leads and nurturing them to create a strong sales pipeline.
This is an onsite role based in Chandigarh, and candidates must be comfortable working during US and UK business hours.
Key Responsibilities:
- Cold Calling & Prospecting:
- Engage with potential leads via cold calls, emails, and social selling tactics to generate interest in company products/services.
- Identify key decision-makers and introduce them to the company's offerings.
- Maintain a pipeline of prospects by building relationships and gathering relevant information to qualify leads.
- Lead Nurturing & Qualification:
- Follow up on leads generated by marketing campaigns and cold calling efforts.
- Qualify prospects based on needs, budget, and decision-making processes.
- Develop and maintain long-term relationships with key prospects, moving them through the sales funnel.
- Sales & Market Research:
- Conduct research on potential clients in the UK and US markets.
- Gather data on competitors, market trends, and industry developments.
- Leverage CRM tools to manage leads, track communication, and report on progress.
- Collaboration with Sales Team:
- Work closely with the sales team to schedule meetings, product demos, and discussions with qualified prospects.
- Assist in the preparation of sales pitches and presentations tailored to the client's needs.
- Target Achievement:
- Meet or exceed daily/weekly/monthly lead generation and conversion targets.
- Report on key metrics like call volumes, lead quality, conversion rates, etc.
Required Skills and Experience:
- Experience:
- Minimum of 2 to 5 years of experience in lead generation, cold calling, or inside sales in the UK/US market.
- Prior experience in a B2B or B2C sales environment is highly preferred.
- Communication Skills:
- Strong verbal and written communication skills with the ability to engage prospects effectively.
- Excellent phone etiquette, with a confident and clear approach to prospecting and presenting offerings.
- Technical Proficiency:
- Familiarity with CRM tools (Salesforce, HubSpot, etc.) to track leads, manage data, and report on progress.
- Proficient in using Microsoft Office Suite and Google Workspace.
- Sales Acumen:
- Ability to qualify prospects and understand their needs to drive conversion.
- Target-driven with the ability to meet quotas and KPIs.
- Market Understanding:
- Understanding of the US and UK market dynamics, including industry-specific trends and challenges.
- Prior experience in industries like SaaS, IT services, or digital marketing is a plus.
- Time Management & Adaptability:
- Strong time management skills to handle different prospects from multiple time zones effectively.
- Ability to adapt quickly to changing priorities and customer requirements.
Why Join Us?
- Competitive Salary & Benefits:
Attractive salary and benefits package with performance-based incentives.
- Work-Life Balance:
Flexible work timings according to the US and UK shifts. Comfortable working environment in Chandigarh.
- Career Growth:
Opportunities for professional development and career growth within a rapidly growing company.
- Culture:
A collaborative, results-driven team with a focus on continuous improvement and success.
Job Types: Full-time, Permanent
Work Location: In person
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