Social Media Marketing

Job description

Job Description – Social Media & Digital Marketing Executive

Organization: ISKCON Attapur, Hyderabad

Hare Krishna We are looking for a dedicated Social Media & Digital Marketing Executive to manage online campaigns with a special focus on raising donations and generating leads. The candidate should be experienced in running mass campaigns through WhatsApp and email marketing, generating HNI (High Net-Worth Individual) leads, and using LinkedIn outreach effectively.

He/She must be able to set and achieve targets through social media analytics, strategic planning, influencer collaborations, and innovative campaigns. The role will focus on helping ISKCON Attapur grow by increasing reach, raising funds, building donor networks, and maximizing our social media presence.

Key Responsibilities

• Run ad campaigns on 
  Facebook, Instagram, Google, and YouTube
  .
• Develop creative content for campaigns including 
  videos, images, and graphics
   for social media marketing.
• Generate leads for 
  online sessions, book distribution, and fundraising campaigns
  .
• Execute 
  mass WhatsApp campaigns and email marketing
  .
• Raise funds through 
  online donation campaigns
  .
• Use 
  Google Analytics, YouTube Analytics, and social media insights
   for performance tracking.
• Generate 
  HNI leads through LinkedIn
   and arrange donor meetings.
• Collaborate with 
  influencers
   for wider outreach.
• Achieve 
  fundraising and campaign targets
   set by the temple.
• Increase 
  book orders and Bhagavad Gita & Other Spiritual Books
   through social media.
• Promote 
  temple festivals and special events
   (Janmashtami, Rath Yatra, Annadaan, Harinam, etc.).
• Stay updated with the latest 
  social media trends and digital strategies
   for continuous growth.
• CSR Donations
   – Identify and connect with corporate entities, prepare proposals, and manage CSR donations (including invoicing and reporting).

Must Requirements

• Ads Expertise
   – Hands-on experience in running 
  Facebook, Instagram, Google, and YouTube ads
  .
• Content Creation
   – Ability to design 
  videos, graphics, and posts
   for devotional and fundraising campaigns.
• Lead Generation
   – Proven skills in generating 
  HNI leads, donor leads, and book orders
   through digital campaigns.
• Fundraising Campaigns
   – Experience in creating and managing 
  online donation drives
  .
• Mass Communication
   – Knowledge of 
  WhatsApp bulk messaging and email marketing tools
  .
• Analytics
   – Strong in 
  Google Analytics, YouTube Analytics, and social media insights
  .
• LinkedIn Outreach
   – Ability to connect with 
  HNIs and corporate donors
   through LinkedIn.
• Influencer Collaboration
   – Skill in identifying and collaborating with influencers.
• Target-Oriented
   – Must be able to set and achieve 
  clear fundraising and outreach targets
  .
• Festival & Event Promotion
   – Ability to plan and execute campaigns for 
  Janmashtami, Rath Yatra, Annadaan, Harinam, etc.
• Devotional Alignment
   – Must understand ISKCON's mission and create content aligned with 
  Bhagavad Gita, book distribution, and preaching activities
  .

Preferred Qualifications

• Bachelor's degree in 
  Marketing, Digital Media, Communications, or related field
  .
• 5+ years of proven experience
   in social media ads and online fundraising campaigns.
• Proficiency in 
  Facebook Ads Manager, Google Ads, YouTube Studio, and LinkedIn Campaign Manager
  .
• Knowledge of 
  graphic design and video editing tools
   (Canva, Photoshop, Premiere Pro, etc.).
• Strong understanding of 
  SEO, SEM, and retargeting strategies
  .
• Experience in 
  email marketing and WhatsApp campaign tools
  .
• Familiarity with 
  influencer marketing and collaborations
  .
• Strong skills in 
  data analytics and reporting
  .
• Excellent 
  communication and copywriting skills
   in English (Telugu/Hindi is an added advantage).
• Ability to 
  work independently, meet targets, and manage multiple campaigns
   simultaneously.
• Passion for 
  ISKCON's mission and devotional service
  ; understanding of 
  Vedic culture
   is a big plus.

Job Details

• Location:
   ISKCON Attapur, Hyderabad
• Work Type:
   Full-time
• Salary:
   ₹25,000 – ₹35,000 / month
• Reporting To:
   Head of Department
• Accommodation:
   Provided after 3 months of satisfactory performance.

Job Type: Full-time

Benefits:

• Food provided
• Health insurance
• Provident Fund

Ability to commute/relocate:

• Attapur, Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• Have you managed paid ad campaigns (Facebook/Instagram Ads, Google Ads, LinkedIn Ads)? If yes, share one example with results.
• Which platforms and tools have you actively used for social media marketing?
• Are you comfortable working with devotional/religious content (ISKCON, Bhagavad Gita, festivals)

Experience:

• Social media marketing: 5 years (Preferred)
• Work Location: In person