Shopify Associate

3 weeks ago

Mumbai, Maharashtra, India Nap Chief Full time

We're Hiring: Shopify Associate

About Nap Chief

At Nap Chief, we're building India's coolest premium kidswear brand – bold, playful, and proudly homegrown. From our own fast-growing D2C platform to leading marketplaces, we've built a strong presence and a loyal parent community. With ultra-soft fabrics and designs kids actually love wearing, we're scaling fast — and we're looking for someone who can help us grow even faster.

Role: Shopify Growth Associate

Location: Andheri, Mumbai (On-site)

Experience: 2–4 years (Fashion / D2C preferred)

Key Responsibilities

Shopify Store & Merchandising

  • Manage and optimize the Shopify storefront for a seamless shopping experience.
  • Upload and manage product catalogs, size charts, inventory, and seasonal collections.
  • Collaborate with design & marketing teams to create engaging landing pages.
  • Implement fashion-specific merchandising: "Shop the Look," size/age collections, festive drops.

Revenue Growth & Conversion Optimization

  • Drive CRO through A/B testing of product pages, CTAs, and checkout flows.
  • Increase AOV via upselling, cross-selling, bundling, and free-shipping thresholds.
  • Set up abandoned cart recovery, retention, and loyalty/referral programs.

Analytics & Insights

  • Track KPIs: Conversion Rate, AOV, LTV, Repeat Purchase Rate.
  • Analyze customer cohorts, seasonal demand, and product performance.
  • Share actionable insights with leadership for growth strategy.

Marketing & Campaign Execution

  • Support festive campaigns, influencer drops, and collection launches.
  • Ensure Shopify integrates smoothly with Meta, Google, TikTok, marketplaces.
  • Implement SEO best practices for product pages and collections.
  • Enable reviews & UGC to build trust in the kidswear segment.

Requirements

  • 2–4 years of hands-on Shopify experience in D2C fashion, apparel, or lifestyle brands.
  • Strong knowledge of CRO, merchandising, retention strategies.
  • Familiarity with Shopify apps (ReConvert, Klaviyo, Smile.io, Judge.me, etc.).
  • Working knowledge of GA4, Facebook Pixel, and marketing attribution tools.
  • Analytical + creative mindset with an eye for fashion and user experience.

Why Join Nap Chief?

Be part of India's fastest-growing premium kidswear brand.

Directly shape revenue, growth, and customer experience.

Work in a creative, collaborative team where your ideas become reality.

To apply, email your resume to

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