Growth Strategist

2 weeks ago

Mumbai, India Schbang Full time

Job Title: Growth Executive Location: Lower Parel, Mumbai Experience: 1-3 Years Department: Growth / Strategy Job Summary We are seeking a Growth Executive with strong expertise in website analysis, CRO, and retention marketing . This role involves identifying bottlenecks in the digital customer journey, building data-backed strategies to improve conversions, and driving long-term customer engagement. The ideal candidate is a mix of analytical problem-solver and strategic thinker , passionate about optimizing growth levers across acquisition, conversion, and retention. Key Responsibilities Conduct website and funnel analysis to identify gaps in user experience and opportunities for improvement. Develop CRO strategies including A/B testing, landing page optimization, and user journey enhancements. Partner with design, performance, and tech teams to implement and measure CRO initiatives. Build and execute retention marketing strategies (email, CRM, loyalty, remarketing) to maximize LTV. Recommend improvements on website architecture, messaging, and content to boost engagement and conversions. Monitor key growth metrics (activation, churn, retention, conversion rates) and share actionable insights with stakeholders. Stay updated on CRO frameworks, retention models, and marketing automation tools to bring innovation into campaigns. Collaborate with cross-functional teams to ensure growth strategies align with overall business objectives. Requirements Bachelor's/Master's in Marketing, Business, or related field. 1+ years of experience in growth, digital marketing, or CRO-focused roles (agency/consulting preferred). Strong understanding of CRO principles, website analytics, and user funnel optimization . Hands-on knowledge of tools like GA4, VWO, Hotjar, HubSpot, Salesforce, or similar . Exposure to retention marketing tactics (email workflows, CRM, remarketing campaigns). Strong analytical mindset with ability to turn data into strategic recommendations . Excellent communication and collaboration skills to work with creative, tech, and client teams. What We Offer Chance to own growth strategies across website, CRO, and retention. Opportunity to work directly with brand stakeholders and influence business outcomes. Hands-on exposure to leading MarTech and CRO tools . A culture that values strategic thinking, experimentation, and learning .

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