Growth marketing manager

5 days ago


Noida, India D&D Healthcare Full time

Company Description D& D Healthcare is India's largest ventilator manufacturing company, established in 2018. Now the company with its new vertical Fiberise Fit Pvt Ltd is launching a nutraceutical supplement focused at weight management. The company aims to become India's largest weight management solution within next 2 years. Role Description This is a full-time on-site role for a Growth Marketing Manager located in Noida. The Growth Marketing Manager will be responsible for : Performance Marketing & D2 C Growth Plan, execute, and optimise paid campaigns across Meta, Google, You Tube, and quick commerce ad platforms (Blinkit, Instamart, Zepto) Own  CAC vs LTV metrics; build funnels that maximize ROI. Drive website conversion optimization (CRO), landing page A/B testing, retargeting campaigns. Manage and scale affiliate & referral programs. Influencer Marketing Build and manage influencer partnerships (micro & macro fitness/nutrition creators). Negotiate collaborations, track performance (promo codes, landing pages). Create  UGC (user-generated content) pipelines for ads and social media. Foster community-driven growth through Whats App groups, Instagram lives, fitness challenges. Quick Commerce Sampling Execute sampling campaigns via Blinkit/Instamart/Zepto. Manage visibility packages & sponsored placements on platforms. Work closely with platform category managers to maximize exposure. Retention & CRM Build customer lifecycle flows: email, Whats App, SMS, push notifications. Increase repeat purchases through subscription programs. Drive loyalty via referral schemes and rewards. Analytical Reporting Track KPIs:  CAC, LTV, ROAS, conversion rates, influencer ROI. Provide weekly reports to leadership; recommend data-driven growth experiments. Qualifications 3–6 years of experience in growth / digital marketing for a  D2 C consumer brand (FMCG, nutraceuticals, or wellness preferred). Proven track record of managing Meta/Google Ads with budgets of ₹10 L+/month. Hands-on experience with influencer marketing campaigns (both discovery & ROI tracking). Familiarity with quick commerce advertising (Blinkit, Instamart, Zepto, Amazon). Strong analytical mindset: ability to optimize funnels, budgets, and campaigns. Hustler mindset: willingness to experiment, iterate fast, and own growth targets end-to-end.



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