Marketer/Growth Lead

2 weeks ago


New Delhi, India Ease Full time
Company Description
Ease is a lifestyle and wellness app aiming to transform the perception of menstruation from a challenge to a superpower. By providing personalized insights, self-care tips, and access to a community, Ease supports women at every stage of their journey. With intuitive cycle tracking and phase-based wellness tips, the app helps users align their routines with their natural rhythms. Our mission is to empower women to feel comfortable, informed, and empowered in their own skin.
The Role
We’re looking for a Founding Marketer/Growth Lead to own our brand voice, storytelling, and growth engine. This is not a “9-to-5 marketing role” — it’s an opportunity to build a cultural movement and a product category from the ground up. You will:
Build brand identity, storytelling, and campaigns that resonate with women.
Craft and execute organic + paid growth strategies (social media, community, partnerships, influencers, performance marketing).
Turn Ease into a trusted voice in women’s health — via content, community, and education.
Work directly with the founder to shape positioning, user acquisition, and engagement.
Build scalable growth funnels and measure performance with data-driven insights.
Who You Are
2–6 years experience in digital marketing, brand building, or growth roles (startups, D2C, or consumer-focused tech preferred).
Hands-on experience with Social media growth (Instagram, YouTube, LinkedIn, community building), Performance marketing (Meta, Google Ads, growth funnels), Content & storytelling (blogs, reels, campaigns, newsletters), Analytics tools (GA, Mixpanel, Hubspot, or similar)
Ideally has worked in or built early-stage startup brands → knows how to grow with limited resources.
Entrepreneurial spirit: scrappy, resilient, thrives in uncertainty.
Bonus: experience in healthtech, wellness, femtech, or consumer lifestyle brands .
What You Get
Founding team position with equity potential .
The chance to build a category-defining brand in FemTech .
Work closely with ecosystem mentors, investors, and accelerators.
A high-autonomy role where your vision directly impacts growth.
The opportunity to lead a movement , not just a marketing campaign.
Apply here on LinkedIn or reach out directly to me (Sara Sharma).

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