Marketing Manager

About The Role As a  Marketing Manager at DoubleTick,  You will be responsible for leading campaigns, managing digital and offline marketing activities, and ensuring alignment with business objectives. The role requires strong leadership, analytical skills, and the ability to collaborate cross-functionally to deliver measurable outcomes. Key Responsibilities: Develop and implement integrated marketing strategies to support business goals. Manage digital marketing campaigns including SEO, SEM, social media, and email marketing. Oversee branding, content creation, PR, and corporate communications. Conduct market research to identify trends, customer insights, and competitor activities. Manage budgets, track ROI, and optimize marketing spend. Collaborate with sales, product, and design teams to align strategies and deliver campaigns. Monitor campaign performance and prepare regular reports for management. Lead and mentor the marketing team to achieve objectives and foster creativity. Organize events, trade shows, and promotional activities to enhance brand visibility. Ensure brand consistency across all marketing channels and materials. Requirements: Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred). 2–5 years of marketing experience, with at least 2–3 years in a managerial role. Proven experience in digital marketing, brand management, and campaign execution. Strong understanding of market research, analytics, and reporting tools. Excellent leadership, communication, and interpersonal skills. Ability to manage multiple projects and deliver results under tight deadlines. Proficiency in marketing tools (Google Analytics, CRM, HubSpot, SEM tools, etc.). About Us: Apport Software Solutions Private Limited is a dynamic and innovative SAAS-based product company offering conversational commerce and empowering global brands with scalable personal commerce and relationship-led sales on WhatsApp. Started in 2017 with a vision of enabling global brands to win more customers using simple yet robust technology on mobile, today we have over 7000+ customers across 140+ countries using our technology to grow digitally. QuickSell: QuickSell is a sales acceleration commerce suite started in 2017 with the vision to empower businesses to translate conversations into conversions on customer-first channels like WhatsApp through assisted personal commerce. Today, over 7,000+ businesses from 109+ countries all over the world use QuickSell to accelerate the process of sharing complete and accurate product information with customers and various business stakeholders, with objectives like dynamic product showcases and bookings via WhatsApp. For more details, check out our website: no-style="box-sizing: inherit; margin: 0px; padding: 0px; border-color: rgba(0, 0, 0, 0.9); border-style: none; border-width: 0px; border-image: none 100% / 1 / 0 stretch; font-size: 14px; vertical-align: baseline; background: none 0% 0% / auto repeat scroll padding-box border-box rgb(255, 255, 255); font-weight: 400; line-height: 1.5; color: rgba(0, 0, 0, 0.9); font-family: -apple-system, system-ui, BlinkMacSystemFont, "> DoubleTick:  DoubleTick is a mobile-first conversational CRM built on top of WhatsApp Business API to unlock WhatsApp's marketing and sales capabilities. It offers top-notch features, including a central team inbox, bulk broadcasting and analytics, bot studio, commerce and cataloguing, chatbots, and role-based access. For more details, check out our website: no-style="box-sizing: inherit; margin: 0px; padding: 0px; border-color: rgba(0, 0, 0, 0.9); border-style: none; border-width: 0px; border-image: none 100% / 1 / 0 stretch; font-size: 14px; vertical-align: baseline; background: none 0% 0% / auto repeat scroll padding-box border-box rgb(255, 255, 255); font-weight: 400; line-height: 1.5; color: rgba(0, 0, 0, 0.9); font-family: -apple-system, system-ui, BlinkMacSystemFont, ">Some of the brands powered by DoubleTick include GRT Jewellers, Raheja Developers, Sabyasachi, Tarun Tahiliani, ICRA, BVC Logistics, RS Brothers, Manepally Jewellers, Tupperware, Birla Brainiacs KGK Group, Walking Tree, CKC Group, Malabar Diamonds and Gold, BVC Logistics, Emerald India, Prima Art, Siroya, SabyaSachi, etc.