Senior Web Analytics

1 week ago

Bengaluru, India Saks India Full time

What This Position Is All About: In this role, you will be responsible for digital marketing analytics, particularly ownership of Adobe Analytics platform and the use of adobe analytics to analyze website and app performance, feature benefits analyses, track and monitor campaign KPIs and enable self-serve consumption across marketing and merchandising teams. The candidate will own communications with internal stakeholders (growth, category growth, retention, product, content, analytics and data) to support reporting needs, including defect identification and resolution, clickstream data analysis, setting up and automating dashboards and vendor feeds, and establishing KPIs. This person will showcase a product mindset and also manage on-site data flows to media vendors via Tealium (both client side and server side), and will work with vendors through enhancements, testing, and defect resolution



Qualifications:

● Bachelor’s degree, preferably in Business, Marketing or a quantitative field like Economics,

Mathematics or Statistics

● 1-2 years hands-on experience with Adobe Analytics and related products (Adobe Launch, Adobe

Target, Tealium etc.)

● Strong understanding of web analytics concepts, including data capture methodologies,

segmentation, conversion tracking, and data governance

● Pro Adobe Analytics user who is an expert in creating Analytics dashboards & metrics, providing

insights based on Analytics data, and familiar with data warehouse and data feed jobs, data

integrations etc.

● Experience in creating spec documents for tracking implementation and testing for development

teams

● Experience to scope and implement technical tracking requirements (pixels, URL tracking, etc) by

self or in partnership with technology teams.

● Experience in Adobe Target and Adobe Experience Platform

● Knowledge of tag management systems (such as Google Tag Manager or Tealium), as well as

the ability to troubleshoot issues related to tag implementation and data quality.

● Experience with command-line statistical analysis software (e.g. Python or R), SQL (analytic

functions, subqueries, window functions, etc), Snowflake, DBT

● Strong communication and collaboration skills, with proven ability to establish trusting

relationships with internal and external partners

● (Bonus) experience in SQL, JavaScript, Jquery and QA tools like Charles, tag management like

Tealium

● (Bonus) experience in Analytics Raw data (click stream data), user Analytics data in creating

dashboards in Looker or similar BI tools.


Role Description:

● In this role, you will be responsible for digital marketing analytics, particularly Adobe Analytics and

the use of adobe analytics to analyze website and app performance, feature benefits analyses,

track and monitor campaign KPIs and enable self serve consumption across marketing and

merchandising teams

● Provide leadership for digital transformation across the organization by leveraging new cloud

technologies and existing enterprise technologies

● Collaborate with internal stakeholders to independently identify defects, develop tracking

requirements, conduct analyses, create dashboards reports, and establish KPIs and related

metrics for site features, enhancements, and redesigns.

● Manage and execute end-to-end vendor tag and API planning, implementation, and

enhancements for media vendors, while adhering to tag management best practices and staying

up-to-date with media measurement trends and privacy / governance requirements

● Own bot identification and suppression for Adobe Analytics to maintain the validity of site metrics.

Act as point person for collaboration with the Fraud and Information Security teams to suppress

and prevent future bot attacks on our site.

● Answer key business questions through statistical analyses, reporting and dashboards using

analytics tools available to the teams (SQL, R, Python, Excel, Adobe Analytics) & Prepare

executive-ready presentations summarizing findings and recommendations, and automate

reports and dashboards that the organization finds valuable

● Demonstrate product mindset to understand business needs and come up with scalable

engineering solutions

● Use Charles Debugger and Tealium EventStream to QA and debug the website and mobile app,

and use these tools to assist with QA for regular code releases with Tech.

● Lead as-needed training to the wider organization on the tools we manage, keep up-to-date with

Web Analytics, Digital Measurement, and Ad tech best practices, announcements, and industry

research.

● Run all business and technical aspects of Adobe Analytics including documentation,

maintenance, and management of administrative functions re: Adobe, and stay informed of all

external changes that affect measurement like privacy laws, browser changes, etc


Your Life and Career at Saks:

 Exposure to rewarding career advancement opportunities, from retail to supply chain, to digital or

corporate.

 A culture that promotes a healthy, fulfilling work/life balance

 Benefits package for all eligible full-time employees (including medical, vision and dental).

 An amazing employee discount

Thank you for your interest with Saks. We look forward to reviewing your application.

Saks provides equal employment opportunities (EEO) to all employees and applicants for employment

without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal

law requirements, Saks complies with applicable state and local laws governing nondiscrimination in

employment in every location in which the company has facilities. This policy applies to all terms and

conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall,


and transfer, leaves of absence, compensation and training.


Saks welcomes all applicants for this position. Should you be individually selected to participate in an

assessment or selection process, accommodations are available upon request in relation to the materials


or processes to be used.

  • Performance Measurement, Web Analytics and Business

    2 weeks ago

    Bengaluru, Karnataka, India Fractal Analytics Full time

    It's fun to work in a company where people truly BELIEVE in what they are doing! - We're committed to bringing passion and customer focus to the business._ Brief about Fractal: Fractal Analytics is Leading Fortune 500 companies leverage Big Data, Analytics and technology to drive smarter, faster and more accurate decisions in every aspect of their...

  • Web Analytics

    7 days ago

    Bengaluru, India Volantis technologies pvt ltd Full time

    WEB ANALYTICS Exp - 6 TO 8YRS Location-Blore - Deep technical knowledge of web analytics and tracking - Experience in Tag management solution and building them along with performance tracking and GDPR compliance tools - Experience building dashboards for web analytics - Design reports and provide analysis for day-to-day web performance and ad hoc web...

  • Web Analytics

    2 weeks ago

    Bengaluru, India CGI Full time

    **Company Profile**: **Job Title**: Web Analytics **Position**: Software Engineer **Experience**: 6- 10 Years **Category**: Software Development/ Engineering **Main location**: Bangalore **Position ID**: J0723-1070 **Employment Type**: Full Time **Qualification**: Bachelor's degree **Responsibilities**: As a Web Analytics engineer, you will be in...

  • Web Analytics

    2 weeks ago

    Bengaluru, Karnataka, India Volantis technologies pvt ltd Full time

    WEB ANALYTICSExp 6 TO 8YRSLocation-Blore Deep technical knowledge of web analytics and tracking Experience in Tag management solution and building them along with performance tracking and GDPR compliance tools Experience building dashboards for web analytics Design reports and provide analysis for daytoday web performance and ad hoc web analytics Knowledge...

  • Web Analytics

    3 weeks ago

    Bengaluru, India Decathlon Full time

    Permanent contract - Full-time - Mid-Senior level - BTEC Higher National Diploma, Diploma of Higher Education - Data Analyst **Mission**: **About Us** : At Decathlon Sports India, our purpose is to _"Move people through the wonders of Sport"_ We believe the way to achieve this is by transforming digitally and creating a WOW experience for our users through...

  • Web and Conversion Optimization

    2 weeks ago

    Bengaluru, Karnataka, India Fractal Analytics Full time

    It's fun to work in a company where people truly BELIEVE in what they are doing! - We're committed to bringing passion and customer focus to the business._ Brief about Fractal: Fractal Analytics is Leading Fortune 500 companies leverage Big Data, Analytics and technology to drive smarter, faster and more accurate decisions in every aspect of their...

  • Senior Web Analytics

    5 days ago

    Bengaluru, India Saks India Full time

    What This Position Is All About: In this role, you will be responsible for digital marketing analytics, particularly ownership of Adobe Analytics platform and the use of adobe analytics to analyze website and app performance, feature benefits analyses, track and monitor campaign KPIs and enable self-serve consumption across marketing and merchandising teams....

  • Senior Web Analytics

    2 weeks ago

    Bengaluru, India Saks India Full time

    What This Position Is All About: In this role, you will be responsible for digital marketing analytics, particularly ownership of Adobe Analytics platform and the use of adobe analytics to analyze website and app performance, feature benefits analyses, track and monitor campaign KPIs and enable self-serve consumption across marketing and merchandising teams....

  • Web Analytics Reporting

    4 days ago

    Bengaluru, India Gallagher Full time

    Overview We are seeking a data savvy Global Web Analytics Specialist with experience working in Google Analytics (UA and GA4) and Looker Studio. The focus of this role is to support the Web Analytics team by creating visual dashboards with Google Looker Studio, analyzing performance and impact of changes to the websites, and determine areas of improvement in...

  • Web Analytics Reporting

    3 days ago

    Bengaluru, India Gallagher Full time

    OverviewWe are seeking a data savvy Global Web Analytics Specialist with experience working in Google Analytics (UA and GA4) and Looker Studio. The focus of this role is to support the Web Analytics team by creating visual dashboards with Google Looker Studio, analyzing performance and impact of changes to the websites, and determine areas of improvement in...

  • Web Analytics

    4 days ago

    Bengaluru, India Gallagher Full time

    Overview We are seeking a data savvy Global Web Analytics Specialist with experience working in A/B Testing Software, Google Analytics (UA and GA4), Google Tag Manager (GTM), and Looker focus of this role is to support the Web Analytics team by building tests and monitoring performance, updating tags, variable or triggers in Google Tab Manager, and utilize...

  • Web Analytics

    3 days ago

    Bengaluru, India Gallagher Full time

    OverviewWe are seeking a data savvy Global Web Analytics Specialist with experience working in A/B Testing Software, Google Analytics (UA and GA4), Google Tag Manager (GTM), and Lookerfocus of this role is to support the Web Analytics team by building tests and monitoring performance, updating tags, variable or triggers in Google Tab Manager, and utilize...

  • Senior Web Analytics

    1 week ago

    Bengaluru, India Saks India Full time

    What This Position Is All About: In this role, you will be responsible for digital marketing analytics, particularly ownership of Adobe Analytics platform and the use of adobe analytics to analyze website and app performance, feature benefits analyses, track and monitor campaign KPIs and enable self-serve consumption across marketing and merchandising teams....

  • Web Analytics Strategist

    2 weeks ago

    Bengaluru, Karnataka, India IBM Full time

    IntroductionAt IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most...

  • Web Analytics

    3 weeks ago

    Bengaluru, India Decathlon India Full time

    **About Us**: At Decathlon Sports India, our purpose is to "Move people through the wonders of Sport" We believe the way to achieve this is by transforming digitally and creating a WOW experience for our users through seamless omni journey both inside our stores and online through our website and shopping App. We are undergoing a strategic transition in our...

  • 1200 web Analytics

    2 months ago

    Bengaluru, India Recruise India Consulting Pvt Ltd Full time

    **Responsibilities**: - Setting up the proper tracking implementation to collect data from different websites/mobile apps by using Adobe Analytics, Google Analytics or any other analytical solution - Experience in working with Launch, Google Tag Manager, Tealium or similar tag management tool - Deliver against the website optimization and customized...

  • Web Analytics

    2 weeks ago

    Bengaluru, Karnataka, India Decathlon India Full time

    About Us: At Decathlon Sports India, our purpose is to "Move people through the wonders of Sport"We believe the way to achieve this is by transforming digitally and creating a WOW experience for our users through seamless omni journey both inside our stores and online through our website and shopping App. We are undergoing a strategic transition in our...

  • Web Analytics Strategist

    4 weeks ago

    Bengaluru, Karnataka, India IBM Full time

    Introduction At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most...

  • Business Analyst

    3 months ago

    Bengaluru, India Bossberry Learning Full time

    We are seeking a highly skilled Web Analytics and Digital Campaign Analyst with 3-5 years of experience in web analytics and digital campaign analytics. The successful candidate will be responsible for analyzing marketing funnel analytics to optimize digital campaigns and enhance overall web performance.Key Responsibilities:- Conduct comprehensive web...

  • Business Analyst

    4 weeks ago

    Bengaluru, India Bossberry Learning Full time

    We are seeking a highly skilled Web Analytics and Digital Campaign Analyst with 3-5 years of experience in web analytics and digital campaign analytics. The successful candidate will be responsible for analyzing marketing funnel analytics to optimize digital campaigns and enhance overall web performance.Key Responsibilities:- Conduct comprehensive web...