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Lead Generation Specialist

3 months ago

india Acara Solutions India, An Aleron Company Full time

Overview

We are seeking a highly motivated and results-driven Lead Generation Specialist to join our team. As a Lead Gen Specialist, you will play a crucial role in identifying and nurturing potential customers, driving growth, and contributing to our sales pipeline. If you have a passion for connecting with prospects, generating leads, and converting them into qualified opportunities, this role is perfect for you.


Responsibilities

Prospecting : Research and identify potential leads through various channels, including online research, social media, industry events, and networking.

Outreach : Reach out to leads via email, phone calls, and other communication channels to introduce our products/services and create interest.

Qualification : Qualify leads based on predefined criteria, ensuring they meet our target customer profile.

Database Management : Maintain accurate and up-to-date lead databases, tracking interactions and progress.

Collaboration : Work closely with the sales and marketing teams to align lead generation efforts with overall business goals.

Lead Nurturing : Develop and execute lead nurturing campaigns to keep potential customers engaged and move them through the sales funnel.

Metrics and Reporting : Monitor key performance indicators (KPIs) related to lead generation, track progress, and provide regular reports to management.

Continuous Learning : Stay informed about industry trends, competitor activities, and best practices in lead generation.


Qualifications

Experience : Minimum of 2 years in lead generation, sales development, or a related field.

Communication Skills : Excellent verbal and written communication skills.

Persistence : Ability to handle rejection and maintain a positive attitude while pursuing leads.

Analytical Thinking : Strong analytical skills to evaluate lead data and identify patterns.

Technology Proficiency : Familiarity with CRM software, email marketing tools, and lead tracking systems.

Team Player : Collaborative mindset and willingness to work closely with cross-functional teams.

Goal-Oriented : Driven by targets and committed to achieving lead generation goals.