Sdr - demand generation specialist (us time zone)
1 week ago
Location: Remote (India-based) Working Hours: 7:00 PM IST – 4:00 AM IST About Maino.ai Maino.ai is an AI-powered marketing technology platform that acts as a smart strategist for brands, helping them scale paid media campaigns across Meta, Google, Amazon, and Tik Tok with predictive insights, cross-platform budget automation, and deep creative intelligence. We’re looking for a Demand Generation Specialist who can run high-impact campaigns targeting US-based prospects, build and manage lead pipelines, and work closely with leadership to drive growth. Key Responsibilities 1. Campaign Execution & Optimization •Plan, execute, and optimize B2 B email campaigns to generate qualified leads and demand. •Create, manage, and iterate Hub Spot sequences tailored for different audience segments. •Manage cold outreach campaigns across email, Linked In, and phone, ensuring high deliverability and engagement rates. 2. Lead Generation & Management •Research, build, and enrich lead databases using tools like Linked In Sales Navigator, Apollo, Zoom Info, etc. •Maintain clean, organized, and actionable CRM data in Hub Spot. •Segment and prioritize leads for targeted outreach based on ICP criteria. 3. Sales Enablement Support •Collaborate closely with the Head of Martech to execute sales sequences and improve conversion rates. •Assist in creating outbound messaging frameworks aligned with sales goals. •Support cold calling efforts, understand sales methodologies (e.g., Sandler, SPIN, Challenger) and contribute to call strategies. 4. Reporting & Insights •Track campaign performance metrics (open rates, CTR, reply rates, SQL conversions) and optimize accordingly. •Provide weekly updates on campaign performance and pipeline health. Requirements Must-Have Skills & Experience: ● 2–4 years in demand generation, outbound marketing, or SDR/BDR roles targeting US markets. •Proven expertise in running email campaigns that generate measurable demand. •Strong Hub Spot CRM & sequences experience. •Hands-on experience with lead building and enrichment tools. •Knowledge of outbound sales methodologies and cold outreach best practices. •Comfort with working US hours from India (7 PM – 4 AM IST). Nice-to-Have: •Cold calling experience targeting VP/C-level executives. •Experience in martech, Saa S, or B2 B enterprise sales environments. •Familiarity with marketing automation tools, deliverability optimization, and personalization strategies.
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bangalore, India Maino.ai Full timeLocation: Remote (India-based)Working Hours: 7:00 PM IST – 4:00 AM ISTAbout Maino.aiMaino.ai is an AI-powered marketing technology platform that acts as a smart strategist forbrands, helping them scale paid media campaigns across Meta, Google, Amazon, andTikTok with predictive insights, cross-platform budget automation, and deep...
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