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Research And Development Specialist

2 months ago

Chennai, India DMAIC Academy & Consultancy Full time
Position Title:

Research LeadLocation:

Chennai

Job Description:We are seeking a

Research Lead

to drive customer engagement and enhance experiences across our diverse business segments. You will lead research initiatives, provide actionable insights, and collaborate closely with cross-functional teams to align research strategies with business goals.

Key Responsibilities:Develop Customer Journey Maps for various segments and personas, identifying key touchpoints for improvement.Conduct and manage global customer engagement studies (surveys, panels) to enhance touchpoints.Provide insights on customer lifecycles, focusing on acquisition, migration, and satisfaction.Design and execute research studies to uncover customer needs and preferences.Collaborate with internal teams to align research with strategic business objectives.Lead the analysis of competitive landscapes and market trends.Create feedback systems using surveys and technological solutions to capture customer insights.

Qualifications:12+ years of experience, including 10+ years in user experience research.Master’s degree in Business Administration, Operations Management, or a related field.Strong expertise in qualitative and quantitative research methodologies.Proficiency in data analytics, AI tools, and visualization (Excel, Salesforce, Genesys).Excellent communication, project management, and problem-solving skills.