Sr. Marketing Manager

4 weeks ago


pune, India Accurate Powertech India Pvt. Ltd. Full time

Company Overview


Accurate Powertech India Pvt. Ltd. is a leading power solutions company specializing in Kirloskar Generators, Solar Power System projects, and Genset rentals. With a strong presence in the commercial and industrial sectors, we provide reliable and sustainable power solutions to our clients. With headquarters in Pune, Maharashtra, we have a team of 51-200 employees dedicated to delivering excellent customer service and innovative power solutions.


Job Overview


Accurate Powertech India Pvt. Ltd. is looking for a Sr. Marketing Manager to join our team. As a Sr. Marketing Manager, you will be responsible for developing and implementing marketing strategies to promote our power solutions, integration, Kirloskar Genset sales, Rental Genset, and Solar Power services. This is a mid-level position requiring 4 to 6 years of experience in the field.


Qualifications and Skills


  • Bachelor's degree in Marketing, Business Administration, or a related field
  • 4 to 6 years of experience in marketing, preferably in the power solutions or capital equipment industry
  • Proven track record of successfully developing and implementing marketing strategies
  • Strong knowledge of power solutions, Genset sales, and Solar Power
  • Experience in digital marketing, including social media, SEO, and content creation
  • Excellent communication and presentation skills
  • Ability to analyze data and metrics to make data-driven marketing decisions
  • Leadership and team management skills
  • Ability to multitask, prioritize, and meet deadlines


Roles and Responsibilities


  • Develop and execute marketing strategies to drive business growth for power solutions, Genset sales, and Solar Power services
  • Conduct market research to identify new trends, customer needs, and competitor analysis
  • Create and manage marketing budgets, ensuring effective allocation of resources
  • Analyze marketing data and metrics to measure the effectiveness of campaigns and make data-driven decisions
  • Build and maintain strong relationships with key stakeholders, including clients, suppliers, and partners
  • Stay up-to-date with industry developments and best practices to optimize marketing strategies
  • Lead, mentor, and guide a team of marketing professionals to achieve departmental goals






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