Performance Marketing

3 days ago


New Delhi, India Antara Senior Care Full time

Google Performance Marketing Manager – Ageasy (Antara Senior Care) Location:Gurgaon. Experience:5+years Function:Performance Marketing (Google) The Role You’ll be thego-to person for everything Google Adsbuilding, managing, and scaling performance campaigns acrossSearch, Shopping, Display, and YouTube . This is abuilder’s roleideal for someone who has scaled D2C brands on Google, thrives on ownership, and enjoys solving growth challenges with data, creativity, and speed. What You’ll Do Build and scaleGoogle performance campaignsacross Search, Display, Shopping, YouTube, and App (if applicable). Ownend-to-end account structure , keyword and audience strategy, campaign setup, and automation. Driverevenue growth, ROAS, and CAC efficiencythrough continuous optimization and experimentation. Set uprobust tracking and attributionvia GA4, GTM, and first-party data dashboards. Collaborate withcreative, content, tech, and retention teamsto improve landing pages, CVR, and full-funnel metrics. ConductA/B testson creatives, keywords, and landing pages to scale winning campaigns. Stay updated onGoogle Ads innovationsand D2C growth playbooks from top consumer brands. Who You Are 3+years ofhands-on Google Ads experience(Search, Display, YouTube, App) —must have scaled D2C brands(website & app-based). Deep understanding ofperformance marketing fundamentals— attribution, audience strategy, conversion optimization, and analytics. Skilled inGoogle Ads Manager, GA4, GTM, and Data Studio . Highly data-driven, process-oriented, and comfortable managing large monthly budgets (₹10L–₹50L+). Exposure toMeta Ads and other growth enginesis a strong plus. Above all — aproblem solver, hustler, and growth-driven marketerwho loves speed, learning, and building.



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