Affiliate Marketing Manager

2 days ago


New Delhi, India Angara Ecommerce Pvt. Ltd. Full time

Angara E-Commerce Private Limited is a luxury jewellery e-commerce company founded in the year 2007. It is a subsidiary of the American company, Angara Inc., which is headquartered in Los Angeles, California. Over the last few years, Angara has grown exponentially, establishing itself as a global leader in handcrafted colored gemstone as well as diamond jewellery. Our luxury jewellery is shipped to more than 65 countries worldwide, and has a presence in the United States of America, Bangkok, Australia, Canada, and the United Kingdom. In India, our offices are located in Jaipur and Noida.Angara was ranked the No.1 Online Jeweller in the US in 2020 by the leading American magazine, Newsweek. We were also recognized by Newsweek as 5 Year Champion on being voted among the best online jewellers in its list of “Best Online Shops” for five years in a row. That’s not all. Our ground-breaking innovation, ‘Create with Angara,’ earned us the Business Intelligence Group’s 2024 BIG Innovation Award as well as the #10 spot in Retail on Fast Company’s Most Innovative Companies 2024 list. In addition to this, we secured the prestigious Bizrate Insights Circle of Excellence Award for two consecutive years as well as the Business Intelligence Excellence in Customer Service Award 2023. Better Business Bureau has rated Angara A+ for excellence in service and our Trust Pilot rating stands at 4.5 out of 5.Angara is seeking an experienced Affiliate Marketing Manager to lead and grow our global affiliate programs across key markets—USA, Canada, UK, and Australia. The ideal candidate is a performance-driven marketer with strong relationship-building skills, negotiation skills, analytical thinking, and a deep understanding of affiliate platforms like Impact, Awin, and Rakuten.Key Responsibilities:Affiliate Program Management:- Own day-to-day management of affiliate platforms (Impact/Awin/Rakuten). - Oversee publisher recruitment, onboarding, and engagement. - Monitor program compliance, promotions, and timely communication of offers and creatives.Publisher Relationship Building:- Build strong, long-term relationships with top-performing affiliates, and publishers. - Regularly communicate updates, offers, and seasonal campaigns to affiliates.International Market Focus:- Develop tailored affiliate strategies for the U.S., Canada, U.K., and Australia. - Identify market-specific publishers and platforms to expand reach and relevance.Campaign Development & Execution:- Plan and launch seasonal and evergreen affiliate campaigns aligned with broader marketing efforts (e.g., Black Friday, Valentine's Day, Christmas, Mother's Day, Wedding & Engagement Season). - Coordinate with internal teams to develop on-brand, high-converting creatives, offers and landing pages.Performance Analysis & Optimization:- Track KPIs including clicks, conversions, ROAS, cost per acquisition, and partner performance. - Identify trends and areas for optimization (e.g., commission structure, placement negotiation, exclusive deals). - Create detailed performance reports with actionable insights.Compliance & Fraud Prevention:- Monitor affiliate activity for compliance with brand guidelines and program terms. - Collaborate with platforms and legal teams to detect and prevent fraud.Cross-functional Collaboration:- Work with Digital, Content, and Product Marketing to align affiliate strategies with broader channel efforts. - Partner with the Analytics team to integrate affiliate performance data into dashboards (Power BI/Adobe Omniture etc.).Affiliate Innovation & Growth:- Explore new affiliate partner types: content, shopping, cashback platforms, CLOs etc. - Test new tools, tracking methods, and partner integrations for scaling revenue efficiently.Required Skills & Qualifications:- 5+ years of experience in affiliate marketing, preferably in eCommerce luxury DTC brands. - Proven success managing global affiliate programs across platforms like Impact, Awin, Rakuten. - Strong analytical skills; ability to translate data into actionable strategies. - Familiarity with attribution modeling, cookie tracking, and affiliate fraud prevention tools. - Strong negotiation and relationship-building skills with affiliates and networks. - Excellent communication and organizational abilities.



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