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Key Account Manager

1 month ago

Bengaluru, Karnataka, India Tata Consumer Products Full time

How does this Job align to our Strategy?

At the core of Tata Consumer Products' business approach lie six strategic pillars that serve as the foundation for its growth and success: Strengthening & Accelerating our Core Business, Driving Digital and Innovation, Unlocking Synergies, Creating a Future-Ready Organization, Exploring New Opportunities and Embedding Sustainability.

This job opportunity closely aligns driving business on our eCommerce channel across multiple platforms. The AKAM will be responsible for driving Secondary sales target through regular interactions with the assigned e-commerce chain

What are the Key Deliverables in this role ?

Business Outcomes

  • Responsible for the e-commerce chains
  • Meet and decide on promos, visibility, gaining market share, building business relationship, aligning the chain to company's vision
  • Track Sales of Promo articles & offer articles
  • Track fill rate of assigned E-com Accounts
  • Strategize and Implement on Big day offers
  • Develop content calendar and oversee website uploads and landing pages development
  • Need to understand market & proactively keep track of competition activity (4 Ps - Product , Price , Promotion , Placement)
  • Systematically analyze various data & reports available in the system to derive insights and drive plan of action
  • Ensure timely payments from the chain as per our terms of trade

What are the Critical success factors for the Role ?

  • A graduate / post-graduate with 4 – 6 years of prior work experience, FMCG experience will be added advantage
  • Proven experience of working in E-Commerce sales business
  • Proven and deep knowledge of sales and distribution system
  • Ability to manage multiple stakeholders and work with cross functional teams
  • Technical know how of an E-commerce site and understanding of building/improving Ecom sites
  • Good understanding of online marketing opportunities (web, social, e-mail, search, mobile).
  • Strong verbal and written communication skills

What are the Desirable success factors for the Role ?

  • Excellent problem-solving skills, attention to detail, and the ability to manage multiple projects in a fast-paced environment.
  • Strong communication skills, with the ability to present data-driven insights and strategies effectively to a range of stakeholders.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.