Associate Manager Programmatic

7 days ago

Mumbai, India Aptita Full time
Position: Programmatic

Associate

Manager

Location: Mumbai, Pune, Bangalore, Hyderbad, GurgaonManage multichannel programmatic campaigns (desktop, mobile, and video) whiletroubleshooting campaign delivery and performance issuesConduct full analysis of campaign performance, optimizations, issues, etcWork with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectivesTraffic all creatives into platform and set up campaigns prior to launch dateMaintain knowledge of media technology buying platforms and analytic toolsNavigate through variety of third-party systems to complete monthly billing documentationAnalyse campaign performance and make strategic investment and tactical media optimizationsProvide clients with programmatic media recommendations and optimization strategies that align with objectivesDeliver input on campaign goals, approaches, and methods to help establish success metrics and KPI's

Must have:Upto 4

years of experience, at an advertising agency, publisher, or ad tech providerGraduate / BE/B.Tech/MBAExtremely strong understanding of Online Media and Programmatic experience and DV360 exp.Working knowledge on the following will be an added advantageo DSP platforms like DBM, Mediamath , Appnexus etc- will be an added advantage oo Should be aware of Adserving technologies, and analytical tools like GA and Omnitureo Conversant with measurement tools used in Programmatic like Atlas, Neilsen, IAS etcExpert proficiency in Excel and comfort in handling large volumes of data in derivingconsumer insightI

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