VP, Brand Management

2 weeks ago


hyderabad, India Michael Page Full time
Leading Indian Pharmaceutical Manufacturing Company Opportunity to work in a global role and create a positive business impact

About Our Client

Leading Indian Pharmaceutical Manufacturing Company looking at increasing their business in international markets

Job Description

Strategic Leadership:
➢Develop and implement comprehensive strategies to enter and expand the Brand and Therapy presence in emerging markets.
➢Lead cross-functional teams to align market entry strategies with overall business objectives.
➢Analyze market trends and competitive landscapes to identify growth opportunities.
Brand Management:
➢Oversee the adaptation of brand strategies for emerging markets, ensuring relevance and cultural sensitivity.
➢Manage brand positioning, communication, and image in new markets.
➢Collaborate with marketing and communication teams to create effective brand awareness campaigns.
Marketing and Business Development:
➢Drive Marketing initiatives to achieve revenue targets in emerging markets.
➢Build and maintain relationships with key clients, partners, and stakeholders in these regions.
➢Support the sales team, providing training and support to ensure proficiency in emerging market dynamics.
Market Research and Analysis:
➢Conduct comprehensive market research to understand consumer behaviour, preferences, and needs in emerging markets.
➢Utilize data-driven insights to inform strategies and decision-making processes.
Product Development and Adaptation:
➢Work closely with the product development team to tailor products to meet the specific needs of emerging market consumers.
➢Ensure that product offerings align with local market regulations and cultural norms.
Financial Management:
➢Develop and manage budgets for market entry and expansion initiatives.
➢Monitor and analyse financial performance in emerging markets, making adjustments to strategies as necessary.
Team Leadership and Development:
➢Lead, motivate, and develop a diverse team to achieve excellence in brand management and sales.
➢Foster a culture of innovation, collaboration, and continuous improvement.

The Successful Applicant

Has worked in the emerging markets brand management space for Healthcare & Lifesciences companies
Proven track record of success
People management experience


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