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Social Media Manager

2 months ago

Anantapur, India Brand Balance Full time
We're looking for someone who truly relates with the following:
Social Media Passion/Digital Addict
Researcher: You need to be able to note new trends, read the most recent and relevant blogs on social marketing, and be able to find answers to questions or difficulties you encounter.
Content Creator: We need a savvy writer who is a pro at developing posts and generating ideas.
Planner: Setting weekly schedules, goals, deadlines, and monthly and quarterly projections. Organization, diligence, and staying on top of things.
Visualiser: While we have an in-house design team, we will need you to ideate and help create the design.
Engager: You need to have a knack for user engagement, be strategic about where you focus your efforts.
Account Manager: Handle clients. Toughest job.
Copywriter: Condensing large posts/idea to a captivating sentence on social media takes skill. Ranges from writing a caption for a photo on Instagram or crafting the text for a Tweet.
Must have/be: Strong computer skills, knowledge of social media platforms, excellent communication skills, creativity, adaptability, hardworking, alert.
Your day will look like this:
25% listening and conversation
35% researching and planning strategy
20% creating and curating content
10% team collaboration
10% analytics
10% drinking chai/coffee, making memes, being funny
Responsibilities and Duties
Develop, implement and manage our social media strategy
Define most important social media KPIs
Manage and oversee social media content
Measure the success of every social media campaign
Stay up to date with the latest social media best practices and technologies
Use social media marketing tools such as Buffer
Attend educational conferences
Work with copywriters and designers to ensure content is informative and appealing
Collaborate with Marketing, Sales and Product Development teams
Monitor SEO and user engagement and suggest content optimization
Communicate with industry professionals and influencers via social media to create a strong network
Hire and train others in the team
Provide constructive feedback
Required Experience, Skills and Qualifications
3+ years of social media marketing experience (prefer to have account management experience)
Experience including but not limited to Facebook, , Google+, Twitter, YouTube, and more
Knowledge of social media and analytics software
Working knowledge of social media paid advertising campaigns, including Facebook, , and Twitter
Ability to blog about social media based on research, experience, and relevant social media news
Should have a basic understanding of other media platforms like search, display, etc