Digital Marketing Manager

3 weeks ago


Anantapur, India Ledger Line Technologies Full time
Job Title: Digital Marketing Manager
Location: Akota, Vadodara, Gujarat
Job Type: On-site; Full-time

About Us:
At Ledger Line Technologies, we specialize in building innovative blockchain solutions to drive digital transformation. Our team delivers secure, scalable, and efficient decentralized applications (dApps), smart contracts, Telegram Mini Apps, TMAs, and blockchain integrations tailored to meet the needs of various industries. We empower businesses to leverage blockchain technology for transparency, security, and operational efficiency in the digital age.

Key Responsibilities:

1. Ad Campaign Management:
  • Plan, execute, and optimize advertising campaigns on Meta (Facebook and Instagram), Google, Telegram, and Twitter.
  • Monitor ad performance and adjust strategies to maximize ROI.
  • Analyze campaign metrics and prepare detailed performance reports.

2. SEO and Content Optimization:
  • Conduct keyword research and implement on-page and off-page SEO strategies.
  • Optimize website content for search engines and enhance organic traffic.
  • Stay updated with the latest SEO trends and algorithm updates.

3. Social Media Management:
  • Create, schedule, and manage engaging content across all major social media platforms.
  • Respond to audience interactions and build a strong online community.
  • Track social media analytics and refine strategies for better engagement.

4. Marketing Strategy Development:
  • Collaborate with the team to develop creative and innovative marketing campaigns.
  • Identify new trends, tools, and opportunities in digital marketing.
  • Assist in email marketing campaigns and CRM integration.

Requirements:
  • Proficiency in English (spoken and written).
  • Proven experience with Meta Ads, Google Ads, Telegram Ads, and Twitter Ads.
  • Strong knowledge of SEO principles and tools (e.g., Google Analytics, SEMrush).
  • Hands-on experience in managing and growing social media accounts.
  • Analytical mindset with the ability to interpret data and adjust strategies.
  • Excellent communication and team collaboration skills.
  • Experience with marketing automation tools.
  • Knowledge of influencer marketing strategies.
  • Background in blockchain, Web3, or tech-based projects is a plus.

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