Performance Marketing Associate
3 weeks ago
About Maino.ai :
Maino.ai is building a saas platform that can automate the end-to-end digital marketing ad operations across the platform and can do cross-platform ad optimization to ensure higher ROI on marketing spends. It aims to revolutionize the digital marketing industry globally and is on a mission to improve accessibility and cost efficient utilization of digital marketing for all the businesses (Large enterprise, SMBs, startups, solopreneurs etc).
About the role :
We are seeking a Digital Marketing Executive to join our team. The successful candidate will be responsible for assisting and execution, and optimization of client campaigns across various digital channels.
Job Responsibilities
Execution of digital marketing strategy across all the paid channels like google adwords, facebook, instagram etc to improve key KPIs mainly CAC, LTV, Retention, ROAS etc for different vertical of business
Ahead of the curve execution on ever-evolving advertisement product suite, based on channels as mentioned earlier
Leverage the operational excellence expertise to drive efficiency of the channels
Monitor and optimize the bids, budget, creatives, targeting etc across all the channels
Experiment the novel ideas around creatives, audience and other optimization levers
Prepare daily MIS to bring visibility of all the key metrics to the relevant stakeholders
Job Requirements
Deep interest and discipline in learning the skillset required to excel in the role
Inherent interest in how the internet works & user trends on internet consumption
Good with numbers; analytical skills involving a data-driven approach to problem-solving
Proficiency in ms excel is mandatory
Experience : 1-2 years
Perks
Opportunity for an in-depth learning about the marketing of different businesses
Ownership of driving data-driven decisions in marketing
Lots of room for creativity
Great working environment
Interesting, smart, fun, and kind co-workers
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