Product Marketing Manager

2 weeks ago


bangalore, India Bookee Full time
What makes you a perfect fit:
3-5 years of work experience.
SaaS PMM experience focusing on the US market.
Strong interpersonal and communication skills.
Ability to work independently, and manage multiple projects simultaneously.
Bachelor’s degree in engineering. MBA preferred.
What will you do:
Subject matter expertise: develop subject matter expertise in terms of technical features and capabilities of the Bookee product suite.
Product messaging and positioning: collaborate with product management, sales and other teams to develop compelling messaging and positioning for Bookee’s product suite.
Sales and partner enablement: contribute towards sales and partner enablement initiatives. Ensure that product marketing assets are utilized for driving commercial outcomes.
Evangelism: Develop means and channels to proliferate and evangelise Bookee’s value proposition.
Competitive intelligence: Develop competitive intelligence on key competitors and assets (e.g., battle cards) that can be utilised for achieving better win rate in target segment/geos.
Content marketing: Contribute towards developing compelling, long form content (e.g., white papers, eBooks) using industry research and subject matter expertise. This includes thought leadership-centric content addressing the pain points of the target audience and how Bookee fits-the-bill for their requirements.
Our mission
Fitness and wellness businesses make this world a healthier and happier place. Between yoga studios, gyms, boot camps, and boutique studios, there is something for everyone. But today, the technology which powers them — is broken. The existing suite of software is complex, poorly-integrated, and difficult to use.
We’re changing that.
Bookee is the most complete software for fitness & wellness businesses. We bring together scheduling, memberships, payments, marketing, payroll — everything on one platform and automate it. Our goal is to replace ten different tools a fitness business needs to today with one almighty.
So that they can focus on what they love — making people healthy and happy.

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