Apprentice (Marketing)

3 weeks ago

Gurugram, India AMERICAN EXPRESS Full time

Description (Duration : 24 Months)

This role is a part of Central Marketing Organization - Were the team at the heart of it all. Team that empowers impact across the organization. We act as connectors - aligning customer journeys, amplifying brand voice, and ensuring every touchpoint feels seamless and intentional. Whether its crafting campaigns that drives premiumization and spend save rate, enabling smoother customer communications, or building narratives that elevate key partnerships, customer success - This team is where strategy meets creativity and big thinking becomes real-world impact.

This role sits within the Internal Acquisition team, the Growth Marketing Team that focuses on driving high-impact acquisition and engagement campaigns for our existing user base. As Indias fastest-growing market, youll contribute and gain hands-on experience in analysing cost per acquisition (CPA), building strategic audience cohorts, and contributing to impactful Advertising & Promotion (A&P) efforts - all while learning how marketing drives real business growth. This role not only influences local business outcomes but also helps shape our global approach to growth.

Key Responsibilities

-Support campaigns that turn curiosity into action across our internal user base.

-Craft incentive programs that keep customers engaged and excited.

-Explore new ideas and strategies to drive stronger, smarter lead generation

-Dive into the fulfilment journey to improve the post-purchase experience.

-Turn real customer insights into smart, strategic next steps.

  • Review campaign performance to reflect, learn, and continuously improve future initiatives

-Track and maintain operational insights with data visualization tools.

Qualifications & Skills

  • Graduates with(out) maximum of 11 months of experience preferred
    • Good command over Excel (formulas, formatting, pivot tables)
    • Good communication and coordination skills
    • Proactive, with a strong sense of ownership and attention to detail
    • Prior exposure to marketing or fulfilment workflows is a plus

Duration : 24 Months

Compliance LanguageWe back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Cab facility
  • Free meals
  • Flexible working model with hybrid arrangement
  • Training and development opportunities

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Offer of contractual employment as an Apprentice with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
Apprentices will be required to abide by Blue Box values and always maintain Code of Conduct.

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