Sales officer/executive- general trade

1 week ago


Kozhikode, India Nestlé Full time

Designation: Sales Officer/ ExecutiveReports to: Area Sales Manager Job Description: Custodian of Nestle business in the assigned territory• Ensure product availability at all relevant channels• Solely responsible for planning & achieving monthly/ yearly target• Maintain and enhance trade relations• In charge of distribution set up and secondary sales force set up• Network with other functions for achieving overall sales objective and extends support through secondary sales set up for implementation of all activities.• Implement all activations (Trade / Consumer) & merchandising (Visibility) programs.• Facilitate timely and quality feedback for all activities as per guidelines• Overall accountable for all operational programs in the assigned area.Market Working • Set monthly, quarterly and yearly target for each Distributor for your region• Achievement & monitor progress of Redistribution value and volume targets• Ensure product availability at all relevant channels through the distributor’s sales force per Company guideline• Ensure continuous development of the assigned area and addition of new outlets. Distributor Handling • Ensure compliance of Distributors with their respective roles & responsibilities• Manage and develop individual distributor in an active and profitable manner• Ensure the proper and correct execution of sales, discount and trading terms determined by the company• Monitor and minimize the level of Bad goods returns• Ensure distributor’s efficient and effective support for the market coverage• Monitor Distributor’s overhead expenses & profitability (ROI)• Track on delivery from Distributor to consumers.• Develop strong business relationship with distributors, trade and key account in their territoriesControl, Training and Communication• Conduct performance evaluation of Secondary Sales Force.• Accurate and timely reports on Market intelligence: competitor’s activity, price changes and promotional support.


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