Brand Manager
2 weeks ago
Brand: The Orange Theory
Responsibilities:
• Franchise Marketing Management Coordination: The selected candidate will be responsible for overseeing and coordinating marketing efforts for franchise locations, ensuring alignment with Orangetheory Fitness's brand standards.
• Global Team Communication: Ability to effectively communicate with global teams and corporate entities to ensure seamless collaboration and coordination of work.
• Brand Custodianship: Upholding the essence and values of the Orangetheory Fitness brand across all marketing initiatives and customer interactions.
• Social Media and Content Expertise: Proficiency in devising and executing social media marketing strategies, along with content creation abilities to engage and captivate the target audience.
• Corporate Integration: Collaborating closely with the corporate team to comprehend franchise requirements and facilitate a seamless onboarding process for new franchisees.
In addition to the mentioned responsibilities, the ideal candidate should demonstrate strong organizational capabilities, strategic thinking, and a passion for the fitness industry.
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