Google Ads Specialist

13 hours ago

Gurugram, India Maxlence Consulting Full time

Job description

Job Title:
Google Ads Specialist

Location:
Gurgaon

Experience:
1–2 Years

Job Type:
Full-time

Job Summary:

We are looking for a results-driven Google Ads Specialist with 1–2 years of experience to manage and optimize paid advertising campaigns. The ideal candidate should have a deep understanding of PPC strategies, keyword research, audience targeting, and A/B testing to drive ROI for various campaigns.

Key Responsibilities:

· Plan, create, and manage Google Ads campaigns (Search, Display, Shopping, Video, etc.)

· Conduct keyword research and competitor analysis to identify trends and insights

· Monitor campaign performance daily and optimize to improve CTR, CPC, and conversions

· Write compelling ad copy and test variations to maximize performance

· Generate regular reports and dashboards to track KPIs and campaign health

· Collaborate with the content and design teams to align landing pages with ad campaigns

Requirements:

· –2 years of hands-on experience in Google Ads (Google Ads certification is a plus)

· Strong analytical skills with the ability to interpret campaign performance data

· Familiarity with Google Analytics, Tag Manager, and conversion tracking setup

· Basic understanding of SEO and how paid ads integrate with overall digital marketing

· Excellent communication skills and attention to detail

Preferred Qualifications:

· Experience with lead generation or e-commerce campaigns

· Knowledge of other platforms like Facebook Ads, Bing Ads is a plus

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