Promo Lead

3 weeks ago

Bengaluru, India ShareChat Full time

What Youll Do? * We are looking for a promo lead who can create gripping, high-impact promos in Tamil for digital platforms, OTT shows, short-form videos, branded content, and more, ensuring high engagement and retention.

* Develop catchy taglines, teasers, episode hooks, and highlight-driven narratives that are optimized for platforms like YouTube, Instagram, and other social media.

* Balance creative storytelling with marketing objectives building interest, suspense, and recall value through your promos.

* Ensure all written output adheres to high standards of grammar, tone, structure, and platform-specific storytelling.

* Stay updated with performance metrics and audience responses to refine creative strategies in real time.

* Keep a sharp eye on regional content trends, viral formats, and cultural moments to make promos timely and relatable. Who You Are * Educational Background: Bachelors or Masters Degree

* Background in Creative Writing, Literature, Film, Journalism, or related fields

* 7-10 years of promo or content writing and editing in television, OTT, radio, digital publishing, or advertising.

* Native-level proficiency in Tamil with the ability to write across tones from emotional to witty to dramatic.

* Strong grasp of storytelling techniques, character arcs, and promotional beats especially in Tamil entertainment.

* Deep understanding of Indian content consumption habits and regional preferences.

* Thrives in fast-paced environments, multitasks well, and delivers quality work within tight deadlines.

Where youll be? Location - Remote

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