Growth Marketing Manager

16 hours ago


Delhi, India SuperOps Full time
About SuperOps:

I hope we have a standard content for SuperOps

About the Job:

We are seeking a dynamic and results-driven Growth Marketing Manager to join our team at SuperOps. In this pivotal role, you will own the end-to-end strategy and execution of our digital marketing efforts, driving lead generation, customer acquisition, and brand growth. From managing performance marketing campaigns to optimizing funnel conversion rates, you'll have the opportunity to make a significant impact on our growth trajectory.

If you’re passionate about data, thrive in fast-paced environments, and have a knack for scaling marketing efforts to achieve tangible business results, this is the perfect role for you

Your mission

- Drive growth through key channels: Lead paid acquisition efforts across Google, LinkedIn, YouTube, and other emerging channels to deliver measurable results that drive pipeline and business growth- Develop and execute data-driven campaign strategies: Build comprehensive, outcome-focused paid media campaign strategies that deliver efficient growth- Continuously improve through testing and experimentation: Design and execute robust A/B tests across creative, audience segments and bidding strategies. Iterate rapidly based on data, refining campaigns to drive results- Leverage data to uncover actionable insights: Lean into data-driven insights to fine-tune campaigns and present results clearly to both technical and non-technical stakeholders- Collaborate to ensure cohesive execution: Partner with cross-functional teams, including Product Marketing, Marketing Ops, and Design, to ensure alignment across campaigns and consistency in messaging that resonates with our customers

What makes you a match for us?

- Proven experience in B2B software marketing: You bring in at-least 6 years of experience in marketing, with 3+ years of driving predictable, efficient pipeline growth for B2B software products/companies using paid marketing channels- Exceptional standards for quality and impact: Your campaigns are not only on-brand and high-quality but are structured to achieve significant business impact, with a focus on precision and relevance- Deep expertise in paid search and social: Proficiency in Google Ads, LinkedIn, YouTube, and other key platforms, with experience running segmented, data-driven campaigns targeting technical buyers- Growth mindset and forward-thinking: You’re always looking for the next growth opportunity, whether through new channels, partnerships, or technologies, and you’re excited to push boundaries- Strong understanding of customer journeys: Ability to align digital marketing strategies with different stages of the customer lifecycle, ensuring a tailored approach to acquisition

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