Skepper Creative | Brand Strategist
2 weeks ago
Hegde Nagar, Bangalore
Position Summary:SKEPPER is looking for a visionary Brand Strategist
to drive the development and implementation of impactful branding initiatives. This role is pivotal in defining and crafting strategies that position our clients as market leaders. As a Brand Strategist, you will collaborate with cross-functional teams to uncover insights, shape brand identities, and deliver strategies that resonate with target audiences and achieve business objectives.
Key Responsibilities:1. Brand Strategy Development:• Conduct in-depth market research, competitive analysis, and audience profiling to define brand positioning and messaging strategies.• Develop comprehensive brand strategies, including mission, vision, values, and tone of voice, that align with client goals and market demands.
2. Client Collaboration:• Work closely with clients to understand their business goals, challenges, and opportunities.• Present strategic recommendations and insights in a clear and compelling manner.
3. Insight Generation:• Analyze market trends, consumer behaviors, and industry shifts to identify growth opportunities for brands.• Translate complex data into actionable insights and strategies.
4. Brand Identity Development:• Partner with creative teams to ensure alignment between brand strategy and visual identity.• Guide the development of brand guidelines and ensure consistency across all touchpoints.
5. Campaign Planning:• Collaborate with marketing, design, and content teams to create and execute integrated campaigns that align with the brand strategy.• Monitor and measure campaign performance to ensure alignment with strategic objectives.
6. Thought Leadership:• Stay updated with industry trends, innovations, and best practices in branding and marketing.• Share insights and thought leadership within the organization and with clients.
Qualifications and Experience:• Bachelor’s degree in Marketing, Business, Communications, or a related field; a master’s degree is a plus.• 5+ years of experience in branding, marketing strategy, or a related field.• Proven track record of successfully developing and implementing brand strategies for diverse industries.• Strong understanding of brand development processes, market research, and consumer insights.
Key Competencies:• Exceptional analytical and strategic thinking skills.• Excellent verbal and written communication skills, with the ability to present ideas effectively.• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.• Creative mindset with a passion for storytelling and building compelling brand narratives.• Collaborative team player with the ability to work across departments.
Why SKEPPER?• Be part of a creative and innovative team that works with global brands.• Opportunity to influence the branding of industry leaders and startups alike.• A culture of collaboration, growth, and excellence.• Competitive compensation package and opportunities for professional development.
If you are a strategic thinker with a passion for branding and a proven ability to translate insights into impactful strategies, we’d love to hear from you
Apply NowSKEPPER is an equal opportunity employer, committed to creating a diverse and inclusive workplace.
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