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Public Relations Manager

2 months ago

bangalore, India Rapido Full time
About Rapido
We are India’s largest bike-taxi platform, steadily venturing into Delivery, Auto, Rental and more. Currently present in over 100 cities, we are growing close to 500% year-on-year with steady funding. We have changed the concept of intra-city travel and made last-mile connectivity affordable to all. Along with being the #1 choice of 10 million people, we have also built a solid captain base of over 5 million registered captains, who have bettered their lives with Rapido. As an employer, we provide a lot of ownership to our team members providing multiple avenues for them to grow within the company. You will only grow with us with the right balance of ambition, fun, and transparent work culture
Opportunities don't happen, you create them
Job Summary
Join our team as a PR Manager, where you'll collaborate closely with stakeholders to strategize and execute PR and communication initiatives. As the primary media contact, you'll lead campaigns, manage media relationships, and measure outcomes. With 3-4 years of corporate communication and PR management experience, you will craft compelling written communications, manage agency partnerships, and ensure seamless multitasking across various projects.
Job Responsibilities:
Work closely with the PR head and the other business stakeholders to close the monthly PR calendar
Develop PR and communication strategies for the organisation, products & individual functions
Serve as primary media contact directing all publicity, consumer awareness and image building campaigns in line with brand objectives
Liaison and collaborate with internal stakeholders and PR agency · Develop brand messaging, manage company public relations archives, oversee and help in execution of events
Evaluate results of the PR campaign to ensure it is in sync with the key messaging · Must be able to identify PR opportunities for the company or create stories to ensure the company is in the news
Liaison with functional heads and senior leadership to meet all PR requirements · Must be able to develop PR communication - press releases, articles, letters, Q&As, profiles etc. Experience in handling PR agency, third party vendors as well as key internal stakeholders to deliver the PR goals
Identify speaking opportunities for senior executives and provide support in the form of speeches and talking points.
Responsible for the external media focused written communications such as media pitches, press releases, press notes, briefing documents, by-line articles, keynote presentations/speeches, coverage reports, media responses, etc.
Manage and track the output of the external agencies
Job Requirements
A post graduate degree or diploma in communications/Marketing is preferred
3-4 years of experience in handling corporate communications, reputation management (Online & Offline) & crisis communication. We will index higher on quality of experience and demonstrated outcomes rather than just number of years.
Good understanding of the media landscape and strong existing media relations including at editorial levels
Excellent written and verbal communication skills
Great ability for stakeholder interaction and management
Strategic thinking, and relentless, flawless execution
Ability to identify and work with external partners and agencies § Should be able to multitask seamlessly and manage multiple projects
What’s there for you?
As a fast growing company at a very interesting stage in its brand journey, the position gives you an opportunity to spearhead many brand and creative initiatives. With a presence in more than 100 cities across the country, there is a chance to understand audiences, their choices, colloquial expressions and culture. If you’re ready to be part of our dynamic growth story, let’s get in touch.
Excited to solve challenges? Join Rapido & chase bigger milestones