Social Media All-Rounder

4 weeks ago

mumbai, India The Vocal Nest Full time

Job Title: Social Media All-Rounder

Location: South Mumbai

Company: The Vocal Nest

About Us:


A music school that curates fun and interactive singing classes for all ages. We also run a community that organises exquisite music events and experiences.



Job Description:

We are looking for a talented and experienced Social Media Manager to join our team. As a Social Media All-Rounder, you will be responsible for developing and executing our social media strategy, managing our online presence, and driving engagement with our target audience across various platforms. If you're passionate about social media, creative, and results-driven, we'd love to hear from you.


Key Responsibilities:


  • Strategy Development:
  • Develop and implement a comprehensive social media strategy to increase brand awareness, drive traffic, and generate leads.
  • Identify key objectives and KPIs to measure the success of social media campaigns and initiatives.
  • Stay informed about industry trends, best practices, and emerging platforms to continuously improve our social media strategy.
  • Content Creation and Curation:
  • Create engaging and compelling content for our social media channels, including Instagram and Facebook.
  • Curate relevant content from industry sources and user-generated content to share with our audience.
  • Ensure all content is on-brand, high-quality, and optimized for each platform.
  • Community Management:
  • Monitor and engage with our audience across social media channels, responding to comments, messages, and mentions in a timely and professional manner.
  • Foster meaningful connections with our followers, customers, and brand advocates to build a loyal and engaged community.
  • Handle any issues or concerns raised by our audience with empathy and diplomacy.
  • Campaign Management:
  • Plan, execute, and optimize social media advertising campaigns to reach our target audience and achieve campaign objectives.
  • Collaborate with the marketing team to align social media campaigns with overall marketing initiatives and promotions.
  • Monitor campaign performance, analyze data, and provide insights and recommendations for improvement.
  • Analytics and Reporting:
  • Track and analyze key metrics and performance indicators to measure the effectiveness of social media efforts.
  • Prepare regular reports and presentations to share insights, trends, and successes with stakeholders.
  • Use data-driven insights to inform future strategy and decision-making.

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field.
  • Graphic designing- Ability to create compelling graphics and editing videos for reels.
  • Proven experience as a Social Media Manager or similar role, preferably in a corporate or agency setting.
  • In-depth knowledge of social media platforms, best practices, and advertising options.
  • Strong creative and strategic thinking skills with the ability to generate original ideas and concepts.
  • Excellent written and verbal communication skills, with attention to detail.
  • Proficiency in social media management tools and analytics platforms.
  • Ability to multitask, prioritize, and work well under pressure in a fast-paced environment.
  • Passion for social media and staying ahead of industry trends.


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