Sr. Performance Marketing Specialist

2 weeks ago


india Mavlers Full time

Uplift with Uplers & Mavlers


Join us and kick-start your career in Digital Marketing

Under the guidance of our experts, you'll learn the ropes of SEM

The ideal candidate will be a smart, enthusiastic professional eager to learn and contribute to our digital marketing initiatives.

This position is perfect for candidates who are enthusiastic about digital marketing and ready to take their first step toward becoming a digital marketing expert.


Uplers, originated as an outsourcing firm in 2012, evolved to offer innovative solutions beyond expertise. Uplers is a pioneering talent matchmaking platform that bridges the gap between global companies and top-tier Indian professionals, redefining remote hiring through robust technical skill assessments tailored to specific roles. Uplers seamlessly align talent with clients' cultural values and identity.


Mavlers is a subbrand of Uplers and is full -service digital marketing and technology partner delivering impeccable projects and helping build flexible teams.


· 10+ Years of Experience

· 650+ Marketers and Developers

· 7000+ Clients


We're seeking a results-oriented Performance Marketing Specialist (Female Candidate) to join our dynamic team You'll be responsible for creating and executing data-driven campaigns across Google Search Ads, Shopping Ads, Meta (Facebook & Instagram Ads), and TikTok Ads. Your strategic vision and analytical skills will be crucial in driving brand awareness, lead generation, and revenue growth while optimizing spend and maximizing ROI.


Key Responsibilities:

Campaign Management:

Develop and execute high-performing search and shopping campaigns on Google Ads, focusing on achieving client KPIs (key performance indicators).

Manage and optimize Meta and TikTok ad campaigns, tailoring strategies to each platform's unique audience and functionalities.

Conduct thorough keyword research and utilize negative keywords to optimize campaign targeting and budget efficiency.

Continuously monitor campaign performance, analyze data, and make data-driven adjustments to maximize ROI.

Stay up-to-date on the latest Google Ads, Meta Ads, and TikTok Ads best practices and algorithm updates.

Strategic Planning & Analysis:

Collaborate with the creative team to build new age creative strategies aligned with client goals and business objectives.

Conduct competitor analysis to identify opportunities and develop competitive advantage.

Utilize A/B testing to optimize ad copy, landing pages, and campaign structures for maximized conversions.

Provide regular performance reports that showcase campaign effectiveness and ROI.

Research & Problem-Solving:

Utilize a problem-solving approach to identify potential campaign roadblocks and recommend solutions.

Conduct in-depth research to understand client KPIs and economic factors that might be impacting campaign performance.

Stay informed about industry trends and adapt strategies based on market shifts.


Qualifications:

3-5 years of experience in performance marketing, with a focus on paid search advertising (Google Ads) and social media advertising (Meta & TikTok preferred).

In dept understanding of lifestyle, beauty and cosmetic industry

Proven track record of successfully managing and optimizing paid advertising campaigns across Google Ads, Meta Ads, and/or TikTok Ads.

A good understanding of GTM/GA to implement/test conversion tracking

Strong analytical skills with the ability to interpret and use data to inform decision-making.

Excellent communication and presentation skills to convey complex data insights to clients and stakeholders.

A strategic mindset and a passion for exploring new trends and optimizing campaigns.

Growth hacking mindset to scale the client business and delivery optimum return on media investment

Experience with Google Analytics and other marketing analytics platforms.

Experience with marketing automation tools.

Familiarity with SEO concepts (a plus, not mandatory).

A passion for Fashion and understanding of its marketing landscape.



  • India DaurCom Full time

    Company DescriptionDAUR COMMUNICATIONS (DaurCom) is a dynamic and innovative company specializing in [Media, Advertising & Public Relations]. We are dedicated to delivering high-quality products/services to our clients and are looking for a Performance Marketing Specialist to join our team.DaurCom is an organization that focuses on generating impact and...


  • india DaurCom Full time

    Company Description DAUR COMMUNICATIONS (DaurCom) is a dynamic and innovative company specializing in (Media, Advertising & Public Relations). We are dedicated to delivering high-quality products/services to our clients and are looking for a Performance Marketing Specialist to join our team. DaurCom is an organization that focuses on generating impact and...


  • india Upriver Full time

    Position: Performance Marketing Specialist Experience: 1 -3 years in performance marketing Educational Qualification: Graduates, Post Graduates, B Tech, MBA Location: Gurgaon About Upriver Ecommerce Upriver Ecommerce Private Limited is a tech-enabled online channel management company that works with brands and retailers to manage and accelerate their...


  • india DigiStreet® Media Pvt. Ltd. Full time

    Job Description: As a Performance Marketing Specialist, you will be responsible for planning, executing, and optimizing paid advertising campaigns across various digital platforms. Your expertise in performance marketing will be vital in driving targeted traffic, increasing conversions, and achieving measurable objectives for our clients. You will work...


  • india Deltek Full time

    22-Feb-2024 Sr. Product Marketing Specialist – Government Contracting India-Remote 9103BR Company Summary


  • india ALIV - Regenerative Wellness • IV Drip Therapy • Autologous Cell Fraction Therapy Full time

    *Job Summary:* As a *Senior Performance Marketing Specialist*, you will be responsible for developing and executing innovative lead generation campaigns across multiple digital platforms including Meta, Google, and Taboola. Your expertise in SEM will play a crucial role in optimizing our marketing strategies to reach and engage our target audience...


  • india Hashtag Inc. Full time

    The Job: Develop and implement effective performance marketing strategies across various channels, including search engine marketing (SEM), pay-per-click (PPC), retargeting, social media advertising, display advertising, and more. Hands-on management of paid campaigns from inception to execution, including campaign setup, ad creation, targeting, budgeting,...


  • india 11x Marketing Full time

    (Experience: 1-2 Yrs, Salary Bracket: 4-6LPA) About 11x Marketing At 11x Marketing, we are building a modern performance marketing agency with a reputation to deliver strong results, day in and day out. We are looking for performance marketing enthusiasts who are hungry for learning and growth, and who can work closely with the internal and external team to...


  • india Pixis Full time

    Performance Marketing Specialist Key Responsibilities: Analyze data and insights to drive customer growth success and marketing Strategies Play a key role with respect to goal setting and strategy for all the accounts and tracking the success of Pixis solutions provided to the customer Act as an AI marketing solutions expert in order to identify, create,...


  • india iBase-t Full time

    JOB TITLE: MARKETING OPERATIONS SPECIALIST DEPARTMENT: MARKETING REPORTS TO: SR. MANAGER, DIGITAL MARKETING FLSA STATUS: EXEMPT Job Summary: The Marketing Operations Specialist will help design, build, and oversee the day-to-day-operations of our marketing tech stack. This role will focus on ensuring the effective use and integration of marketing...

  • Performance Marketing

    7 hours ago


    india MarketinCrew Full time

    Company Overview MarketinCrew is a leading digital marketing agency that specializes in creating innovative and results-driven marketing strategies for businesses across various industries. We pride ourselves on our creativity, technical expertise, and client-first approach. Position Overview We are seeking a bright and results-driven Performance...


  • india Quest Diagnostics Full time

    Title: IT Security Sr. Specialist II Third Party Risk Management Location: Hyderabad Shift Timings: 1.00 PM to 10.00 PM IST Hybrid Model: 3 Days Onsite & 2 Days Remote Quest Diagnostics Third-Party Vendor Risk Management Program performs the critical function of assessing the risks of new and existing vendors. The IT Security Sr. Specialist II will be...

  • Sr HR Specialist

    7 hours ago


    india Deltek Full time

    31-May-2024 Sr HRIS Specialist India-Remote 9371BR Company Summary As the recognized global standard for project-based businesses, Deltek delivers software and information solutions to help organizations achieve their purpose. Our market leadership stems from the work of our diverse employees who are united by a passion for learning,...


  • india Vigneto Full time

    Company Description Vigneto is a premium tableware brand that offers the best-in-class tableware products inspired by Indian taste and aesthetics. Our mission is to create exceptional products that elevate your dining experience. Job Description We are seeking an experienced performance marketing associate to develop, implement, and manage our company's...


  • india Peach Marketing Agency Full time

    Company Description Peach Marketing Agency is a digital marketing agency located at Netaji Subhash Place, Pitampura, New Delhi. We specialize in delivering transformational growth for our clients through a comprehensive suite of services including market research, strategy development, branding, advertising, social media management, website design, and...

  • Sr. Claims Specialist

    4 weeks ago


    india Advanced Dynamics Corp Full time

    Job Description This is a remote position. Job Title: Sr. Specialist, ClaimsClassification: Salaried, Exempt (FTE)Reports To: Director of Risk ManagementLast Modified: 04/29/2024Our client serves as a dedicated strategic partner to government and other clients. We seek to hire people who share our dedication to excellence, our passion for the work, and our...


  • india QRC Group, LLC Full time

    Job Description Sr Quality Documentation Specialist with experience in Technology Transfer of Regulatory Documentation such as, but not limited:Batch RecordManufacturing InstructionsSOPcGMPPreventive Maintenance Coordinate meetings with manufacturing area to ensure actual day-to-day operations fluent documentation are in accordance with cGMP.  Requirements...


  • india ekar Full time

    We are seeking a dynamic Performance Marketing Executive to join our innovative car share app team. As the driving force behind our digital campaigns, you’ll be pivotal in steering users to first time ekar rides. Key Responsibilities:  - Plan and execute digital marketing campaigns across various channels, with a focus on PPC, social media advertising...


  • india Hawk Ecommerce Full time

    About Hawk Ecommerce: At Hawk Ecommerce, we pride ourselves on our growth-oriented marketing team. Immersed in the digital realm, we excel at identifying lucrative growth avenues and crafting data-driven strategies. Our comprehensive approach integrates various channels and services under a profit-centric strategy. We specialize in optimizing conversions...


  • india Avtr Meta Labs Full time

    Company Description we suggest you enter details here Role Description This is a full-time on-site role for an Influencer Marketing Specialist located in Mumbai Metropolitan Region. The Influencer Marketing Specialist will be responsible for business development, developing and executing influencer marketing campaigns, building and maintaining...