Paid Ads specialist

4 weeks ago

Delhi, India Twigs and Ink Marketing Full time
Company Description
Twigs and Ink Marketing comprises a seasoned team of marketing experts who collaborate with fast-paced start-ups and rapidly growing organizations. We specialize in a martech stack for Client Engagement, Digital Marketing, Marketing Automation, Account-based and Partner Management, Market Research, Content Management, and Competitor Analysis. Our mission is to provide strategic and effective marketing solutions to stimulate growth and innovation within our clients’ businesses.
About the Role:
We are seeking a results-driven Paid Ads Specialist with 3–4 years of hands-on experience managing and optimizing ad campaigns across Google Ads, LinkedIn Ads, and Meta Ads (Facebook & Instagram). The ideal candidate will have a strong track record of delivering measurable ROI, along with the ability to strategize, execute, and refine campaigns. Experience with other ad platforms or formats (e.g., YouTube, Programmatic, Display, Native Ads) will be considered a plus.
Key Responsibilities:
- Plan, create, and manage paid advertising campaigns on Google, LinkedIn, and Meta.
- Conduct keyword research, audience targeting, and A/B testing to optimize ad performance.
- Monitor daily campaign performance and make data-driven adjustments to improve results.
- Develop ad copy, creatives (in collaboration with design team if needed), and landing page recommendations.
- Track, analyze, and report on KPIs including CTR, CPC, CPM, conversions, and ROI.
- Stay updated with the latest trends, platform updates, and industry best practices.
- Suggest and test new channels or ad formats to maximize campaign effectiveness.
Requirements:
- 3–4 years of proven experience in running and managing paid ad campaigns on Google, LinkedIn, and Meta.
- Strong understanding of ad metrics, analytics, and reporting tools.
- Hands-on experience with campaign optimization techniques.
- Familiarity with tools such as Google Analytics, Tag Manager, and tracking pixels.
- Strong communication and analytical skills.
- Ability to work independently, meet deadlines, and manage multiple campaigns.
Nice-to-Have:
- Experience with YouTube Ads, Twitter Ads, Programmatic, or Native platforms.
- Basic knowledge of SEO and landing page optimization.
- Certifications in Google Ads, LinkedIn Marketing, or Meta Blueprint.
Engagement Type:
- Part-time, freelance / project basis
- Remote role with flexible working hours

  • Paid Ads Specialist

    2 days ago

    Delhi, Delhi, India DigitallyTop Full time ₹ 7,20,000 per year

    Job Description – Paid Ads SpecialistWe are looking for an experienced Paid Ads Specialist to join our digital marketing team. The ideal candidate will have hands-on expertise in managing and optimizing paid ad campaigns across Google Ads, Meta Ads, and other digital platforms. You will be responsible for driving measurable results, improving ROI, and...

  • PPC Specialist

    1 week ago

    New Delhi, India Initial Ads Full time

    Hours:8 hours/day Salary: ₹ 8,000–₹12,000/month to start Growth:Salary increase after a few months based on performance; additional earning potential for handling more clientsCompany DescriptionAt Initial Ads, we specialize in high-performance paid advertising across Google, Meta, LinkedIn, Pinterest, and Bing. Our mission is to launch fast, scale...

  • Meta Ads Specialist ~ Search Arbitrage

    2 days ago

    Delhi, Delhi, India Plumm Ads Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Job Title : Meta Ads Specialist – Search ArbitrageJob Location : Shalimar BaghNOTE: Please apply only if you have direct experience running paid campaigns for Arbitrage using Meta Ads as the traffic source. This is a specialized role, and general e-Com or lead-gen experience is not sufficient.About Plumm Ads:Plumm Ads is a performance marketing and...

  • Google Ads Media Buyer – Paid Ads Specialist

    1 week ago

    Delhi, India SEMSOLS TECHNOLOGIES PRIVATE LIMITED Full time

    Company DescriptionSEMSOLS TECHNOLOGIES PRIVATE LIMITED is located in Delhi, India. The company is based near Bhagwati Hospital, Mehrauli and operates in the technology solutions sector. They focus on delivering innovative services and solutions tailored to meet the diverse needs of their clients, providing a conducive environment for professional...

  • Meta Ads Specialist – Search Arbitrage

    4 hours ago

    Delhi, Delhi, India Plumm Ads Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Job Title : Meta Ads Specialist – Search ArbitrageJob Location : Shalimar BaghAbout Plumm Ads:Plumm Ads is a performance marketing and business intelligence firm, founded in the U.S. and nowbased in India. We help e-commerce brands worldwide boost sales, drive growth, and enhancevisibility through data-driven strategies and impactful digital campaigns. Our...

  • Google Ads Media Buyer – Paid Ads Specialist

    1 week ago

    Delhi, India SEMSOLS TECHNOLOGIES PRIVATE LIMITED Full time

    Company DescriptionSEMSOLS TECHNOLOGIES PRIVATE LIMITED is located in Delhi, India. The company is based near Bhagwati Hospital, Mehrauli and operates in the technology solutions sector. They focus on delivering innovative services and solutions tailored to meet the diverse needs of their clients, providing a conducive environment for professional...

  • Google Ads Media Buyer – Paid Ads Specialist

    1 week ago

    Delhi, India SEMSOLS TECHNOLOGIES PRIVATE LIMITED Full time

    Company DescriptionSEMSOLS TECHNOLOGIES PRIVATE LIMITED is located in Delhi, India. The company is based near Bhagwati Hospital, Mehrauli and operates in the technology solutions sector. They focus on delivering innovative services and solutions tailored to meet the diverse needs of their clients, providing a conducive environment for professional...

  • Google & Meta Ads Manager- Paid Ads Specialist

    4 hours ago

    Delhi, Delhi, India DigitallyTop Full time ₹ 4,80,000 - ₹ 7,20,000 per year

    Job Title: Google & Meta Ads ManagerLocation: Dwarka, Delhi (Work from Office)Experience Required: 3+ YearsAbout the Role:We are looking for an experienced Paid Ads Specialist with expertise in Google Ads and Meta Ads to join our growing digital marketing team. The ideal candidate should have strong hands-on experience in lead generation campaigns as well as...

  • Paid Ads Expert

    2 weeks ago

    Pitampura, Delhi, Delhi, India OpenSource Technologies Pvt Ltd. Full time

    Designation : Paid Ads Expert Exp:3+yr **We are looking for a Paid Ads Expert to manage all Search Engine Marketing & Social Media Marketing Campaigns.** The Paid Ads Specialist will manage all paid campaigns on Google, Bing, Facebook etc. A successful Paid Ads Expert will effectively manage the paid campaigns budget and work with the Digital Marketing...

  • Social Media Manager

    3 days ago

    delhi, India Global Scholar Full time

    Company DescriptionGlobal Scholars is a leading international student recruitment company, connecting students with world-class universities across the globe. We leverage technology, partnerships, and digital innovation to make global education accessible, seamless, and impactful.Role DescriptionThis is a full-time on-site role for a Social Media Manager...