Growth Marketing Manager

4 weeks ago

Gurugram, India airtel Full time

We are looking for highly creative growth marketer with strong sense of self-ownership and ability to drive metrics in collaboration with cross-functions. It is a full stack profile that will enable candidate to learn and work across all aspects of growth.


Key Responsibilities:

  • Develop innovative growth hacks to drive user growth across airtel businesses
  • Understand various components and drivers of growth, ranging from driving business organically and well as driving growth from own base
  • Analyze user journeys to provide actionable insights and recommendations followed by quick experimentation via A|B testing routes on traffic/funnel enhancement to derive immediate impact on KPIs
  • Undertake consumer research to identify their needs and current friction points and come up with analysis or consumer understanding backed ideas to unlock growth
  • Design and execute all aspects of digital marketing campaigns across Push, SMS, email, WhatsApp
  • Ability to drive large scale projects, experiments and smaller tweaks with equal ease
  • Stakeholder management with senior leadership
  • Create detailed business plans outlining objectives, strategies, tactics, timelines, and performance metrics to achieve growth targets.
  • Establish key performance indicators (KPIs) and regularly monitor performance against targets, analysing data to make informed decisions and adjustments to strategies as needed.


Preferred Candidate:

  • Overall 3-5 years of work experience with minimum 2- years of work experience in – online growth hacking, preferably in the e-commerce or B2C product industry
  • Education: Graduation/ MBA
  • Possesses First Principle thinking, exceptional attention to detail, great analytical bent
  • Problem solving abilities with strong bias for impact

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