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Client Servicing Director
4 weeks ago
1. Strategic Planning and Communication:
- Develop and communicate Annual Operating Plans (AOP) based on client briefs, adapting them to changes in client needs or digital platform policies.
- Lead client pitching process by generating innovative concepts in collaboration with internal teams.
- Provide strategic inputs to competitor analysis, identifying opportunities for process improvements and new business avenues.
- Quality Analysis and Innovation: Analyze business-as-usual (BAU) operations to identify opportunities for experimentation and innovation.
- Create compelling case studies and success stories that highlight the achievements and impact of the branch/cluster's work, enabling awards and partnerships
2. Brand Positioning and Differentiation:
- Define brand positioning strategies that distinguish clients from competitors and resonate with target audiences.
- Brief Review and Approval - Review and vet client briefs, ensuring alignment with execution plans and strategies.
3. Client Relationship Management:
- Develop and maintain strong, trusting relationships with clients, ensuring client renewals and upsells
- Conduct regular meetings with clients to understand strategic growth plans and identify upsell opportunities.
- Establish clear benchmarks and review timelines to ensure client satisfaction.
- Follow up on overdue payments, acting as a point of contact for high-priority escalations.
- Take final accountability for client pitches and creating annual execution plans & strategies
4. Performance Analysis and Reporting:
- Evaluate marketing success through social media reports, identifying improvement areas and demonstrating value to stakeholders.
5. Resource Planning and Contract Management:
- Update resource planning quarterly and ensure timely contract renewals, addressing obstacles proactively.
- Legal Compliance and Education: Educate team members on legal considerations, ensuring campaigns adhere to legal boundaries.
6. Financial Management:
- Maintain monthly client P&Ls, ensuring billing targets are met.
7. Team Management and Development:
- Conduct monthly team meetings, provide feedback, and mentor teams for proactive problem-solving.
- Structure training programs with the L&D team to improve work quality and specific competencies.
8. Team Growth:
- Hire capable independent resources that can understand, communicate and execute client briefs accurately.