Social Media Manager

4 weeks ago

Gurugram, India Digital Pepper Inc. Full time

Position:
Social Media Manager

Type:
Full-Time, In-Office

Location:
Gurgaon, India

Compensation:
₹55,000 – ₹65,000 per month (based on experience)

Experience Required:
Minimum 4 years

About the Role

We are looking for an innovative and dynamic
Social Media Manager
to join our team full-time at our Gurgaon office. The ideal candidate will have at least
4 years of proven experience
in developing and executing
social media strategies
, managing content direction, and driving engagement across multiple platforms.

This role requires a strong blend of
creative vision, strategic planning, and analytical skills
to ensure our brand presence is impactful, consistent, and results-driven.

Key Responsibilities

  • Develop and implement
    comprehensive social media strategies
    across platforms (Instagram, Facebook, LinkedIn, YouTube, Twitter/X, Pinterest, etc.).
  • Oversee
    content direction
    , ensuring alignment with brand identity, audience preferences, and campaign goals.
  • Lead the creation of
    content calendars, campaigns, and storytelling initiatives
    .
  • Collaborate with designers, copywriters, and videographers to ensure engaging and high-quality content.
  • Monitor social media trends, competitor activity, and industry best practices.
  • Engage with the community through timely responses, interactions, and relationship building.
  • Manage
    paid ad campaigns
    in collaboration with performance marketing team to maximize ROI.
  • Analyze performance metrics and prepare regular reports with insights and recommendations.
  • Ensure consistent brand voice and visual identity across all platforms.

Requirements

  • Minimum
    4 years of professional experience
    in social media management.
  • Strong portfolio demonstrating
    successful campaigns and content direction.
  • Deep understanding of
    all major social media platforms
    and their algorithms.
  • Skilled in
    strategy, content planning, and creative direction.
  • Strong analytical skills with the ability to interpret data and optimize performance.
  • Excellent communication, leadership, and organizational skills.
  • Ability to thrive in a fast-paced, collaborative, and creative environment.
  • Full-time availability to work
    on-site in Gurgaon office.

Nice to Have

  • Experience in
    luxury, lifestyle, jewelry, or F&B industries.
  • Basic knowledge of tools like
    Canva, Photoshop, or video editing software.
  • Familiarity with
    Google Analytics, Meta Business Suite, and scheduling tools
    (Buffer, Later, Hootsuite, etc.).

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