Marketing Automation Manager

4 days ago

Delhi, India Funnel Truffle Full time
Overview

We are seeking a seasoned

Marketing Automation Expert

with over

3 years of experience

to join our remote team. The ideal candidate will possess extensive knowledge of marketing automation tools such as

HubSpot ,

Salesforce , and various

email marketing automation platforms . This role is pivotal in optimizing our marketing strategies, enhancing customer engagement, and driving overall business growth through efficient tool management and workflow automation.

Primary Responsibilities

Marketing Automation Strategy:Develop and implement comprehensive marketing automation strategies to streamline campaigns and improve lead nurturing processes.Analyze and optimize existing automation workflows to enhance performance and ROI.Design workflows that automate processes, similar to automating contact unenrollment when a deal stage changes to "Lost".

Tool Management and Customization:Manage and customize marketing automation tools like

HubSpot ,

Salesforce , and other relevant platforms to meet business requirements.Add or update properties (fields) in HubSpot to match data requirements and create new/custom objects to enhance data management.Sync properties from systems like MLS as objects in HubSpot, allowing for detailed association of data with deal records.

Integration and Data Synchronization:Develop and implement solutions to sync leads (deal records) back to dashboards for sellers and agents, enabling comprehensive lead tracking.Enhance integration between HubSpot and third-party platforms such as

Drift Chat

to improve communication and lead management.Utilize tools like

Workfolio

to ensure seamless tracking and management of automated processes.

Campaign Management:Design, execute, and monitor email marketing campaigns, ensuring they are targeted, personalized, and effective.Utilize automation tools to segment audiences, trigger automated responses, and track campaign performance.

Data Analysis and Reporting:Analyze marketing data to identify trends, insights, and areas for improvement.Generate detailed reports on campaign performance, automation effectiveness, and overall marketing metrics.

Collaboration and Support:Work closely with the sales, content, and design teams to align marketing automation efforts with overall business objectives.Provide training and support to team members on utilizing marketing automation tools effectively.

Ideal Candidate Qualifications

Experience:Minimum of

3 years

in marketing automation, preferably within a similar industry.

Technical Skills:Proficiency in using marketing automation platforms such as

HubSpot ,

Salesforce , and other email marketing tools.Strong understanding of CRM systems and data management, including property and object management in HubSpot.

Analytical Abilities:Ability to interpret complex data sets and translate them into actionable marketing strategies.

Communication Skills:Excellent verbal and written communication skills, with the ability to convey technical concepts to non-technical team members.

Problem-Solving:Strong problem-solving skills with a proactive approach to identifying and addressing marketing automation challenges.

Terms and Conditions

Working Hours:

3 PM - 11 PM .Work Style:

Remote .Policy:

Zero tolerance for moonlighting .Tools:

Utilize Workfolio to track remote employees.

  • Product Marketing Manager

    3 weeks ago

    Delhi, Delhi, India Avo Automation Full time

    About Avo AutomationAvo Automation is a SaaS company that specializes in automating the software delivery process. Our platform has received recognition as a leader by prominent analysts like Gartner and G2.We're a young and fast-paced business looking for driven individuals to join our team. Our holistic, enterprise-grade platform unifies test automation...

  • Product Marketing Manager

    4 weeks ago

    delhi, India Avo Automation Full time

    About Avo AutomationAvo Automation is a SaaS business focused on automation of the software delivery process. Our Platform is recognized as leader by market leading analyst like Gartner and G2. We are a young and fast-moving business that looks for hungry and driven people to join our team. We offer a holistic, enterprise-grade platform that unifies test...

  • Product marketing manager

    3 weeks ago

    Delhi, India Avo Automation Full time

    About Avo AutomationAvo Automation is a Saa S business focused on automation of the software delivery process. Our Platform is recognized as leader by market leading analyst like Gartner and G2. We are a young and fast-moving business that looks for hungry and driven people to join our team. We offer a holistic, enterprise-grade platform that unifies test...

  • Product Marketing Manager

    4 weeks ago

    delhi, India Avo Automation Full time

    About Avo AutomationAvo Automation is a SaaS business focused on automation of the software delivery process. Our Platform is recognized as leader by market leading analyst like Gartner and G2. We are a young and fast-moving business that looks for hungry and driven people to join our team. We offer a holistic, enterprise-grade platform that unifies test...

  • Marketing Automation Manager

    5 days ago

    Delhi, India Funnel Truffle Full time

    Overview We are seeking a seasoned  Marketing Automation Expert  with over  3 years of experience  to join our remote team. The ideal candidate will possess extensive knowledge of marketing automation tools such as  HubSpot ,  Salesforce , and various  email marketing automation platforms . This role is pivotal in optimizing our marketing strategies,...

  • Marketing Automation Manager

    5 days ago

    Delhi, India Funnel Truffle Full time

    OverviewWe are seeking a seasoned  Marketing Automation Expert  with over  3 years of experience  to join our remote team. The ideal candidate will possess extensive knowledge of marketing automation tools such as  HubSpot ,  Salesforce , and various  email marketing automation platforms . This role is pivotal in optimizing our marketing strategies,...

  • Performance Marketing Specialist

    4 weeks ago

    delhi, India Avo Automation Full time

    About us Avo Automation is an industry-leading test automation platform dedicated to revolutionizing how businesses approach software quality. Emerging from stealth mode in late 2020, we have focused on transforming the way organizations think about software quality. Our AI-driven, no-code platform delivers continuous quality assurance across key business...

  • Digital Product Marketing Strategist

    3 weeks ago

    Delhi, Delhi, India Avo Automation Full time

    As a leading provider of automation solutions, Avo Automation is committed to helping businesses assure digital perfection.The automation testing market is growing rapidly, with an annual growth rate of 18% and a total value of over USD 20 Billion. This presents a significant opportunity for talented individuals to join our team and contribute to the...

  • Performance Marketing Specialist

    4 weeks ago

    Delhi, India Avo Automation Full time

    About usAvo Automation is an industry-leading test automation platform dedicated to revolutionizing how businesses approach software quality. Emerging from stealth mode in late 2020, we have focused on transforming the way organizations think about software quality. Our AI-driven, no-code platform delivers continuous quality assurance across key business...

  • Performance Marketing Specialist

    4 weeks ago

    delhi, India Avo Automation Full time

    About usAvo Automation is an industry-leading test automation platform dedicated to revolutionizing how businesses approach software quality. Emerging from stealth mode in late 2020, we have focused on transforming the way organizations think about software quality. Our AI-driven, no-code platform delivers continuous quality assurance across key business...

  • Performance marketing specialist

    3 weeks ago

    Delhi, India Avo Automation Full time

    About usAvo Automation is an industry-leading test automation platform dedicated to revolutionizing how businesses approach software quality. Emerging from stealth mode in late 2020, we have focused on transforming the way organizations think about software quality. Our AI-driven, no-code platform delivers continuous quality assurance across key business...

  • Senior Marketing Automation Manager

    4 weeks ago

    delhi, India System Soft Technologies Full time

    Job Summary:We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes.Responsibilities:This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...

  • Senior Marketing Automation Manager

    4 weeks ago

    delhi, India System Soft Technologies Full time

    Job Summary: We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes. Responsibilities: This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan,...

  • Senior Marketing Automation Manager

    4 weeks ago

    delhi, India System Soft Technologies Full time

    Job Summary:We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes.Responsibilities:This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...

  • Senior Marketing Automation Manager

    1 month ago

    delhi, India System Soft Technologies Full time

    Job Summary: We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes. Responsibilities: This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...

  • Senior Marketing Automation Manager

    1 month ago

    Delhi, India System Soft Technologies Full time

    Job Summary:We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes.Responsibilities:This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...

  • Senior Marketing Automation Manager

    1 month ago

    delhi, India System Soft Technologies Full time

    Job Summary:We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes.Responsibilities:This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...

  • Senior Marketing Automation Manager

    1 month ago

    Delhi, India System Soft Technologies Full time

    Job Summary:We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes.Responsibilities:This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...

  • Senior Marketing Automation Manager

    1 month ago

    delhi, India System Soft Technologies Full time

    Job Summary:We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes.Responsibilities:This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...

  • Senior marketing automation manager

    1 month ago

    Delhi, India System Soft Technologies Full time

    Job Summary:We are looking for an energetic Senior Marketing Automation Manager join our team. In this role, you’ll work cross-functionally with business operations and to create and optimize workflow processes.Responsibilities:This role involves working with multiple stakeholders and requires expertise in Marketo. In this role, you’ll plan, create,...