Senior Art Director

3 days ago

Kolkata, India Intrasoft Technologies Limited Full time

Job Title: Senior Art Director
Location: Kolkata (On-site)
Employment Type: Full-time
Experience Required: 5+ years

About Us

We are a leading B2C digital platform creating emotionally resonant and visually impactful e-cards that reach millions of users worldwide. We blend art, emotion, and technology to help people express themselves meaningfully. If you're passionate about visual storytelling and want your work to touch lives, this is for you.

Role Overview:

Were looking for a Senior Art Director with a strong conceptual mind, deep cultural awareness, and a flair for storytelling. You will be the visual brain behind greeting cards that connect emotionally, celebrate universally, and delight users across culturesespecially in the US.

Key Responsibilities:

  • Conceptualize and visualize compelling, high-quality e-cards.
  • Lead a cross-functional creative team - comprising a copywriter, graphic designer, and musician - to deliver integrated creative outputs.
  • Translate abstract ideas and emotional cues into visually powerful concepts.
  • Maintain brand consistency while injecting fresh, culturally relevant ideas.
  • Keep up with the latest design trends, visual culture, and popular digital content formats.

What We're Looking For:

  • Minimum 4 years of experience as a Art Director in a digital media company or creative agency.
  • Deep understanding of human emotions, social trends, and cultural nuances.
  • Strong exposure to US culture, lifestyle, and pop references.
  • Familiarity with global and regional festivals, celebrations, and life events.
  • Appreciation for phrases, idioms, catchphrases, and popular expressions that enhance emotional impact.
  • Background or interest in philosophy, psychology, or spirituality is a big plus.
  • A humanist outlook: understanding what makes people connect, celebrate, and care.

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