
Performance Digital Marketer
5 days ago
Job Title:
Performance Marketer – Google Ads & Meta
Location:
KIMSHEALTH Trivandrum
Type:
Full-time (Onsite)
About the Role:
We are looking for a Performance Marketer
specialized in
Google Ads and Meta Ads
who can deliver measurable results in the form of
quality leads and conversions
. This is a performance-driven role, focused on maximizing ROI and driving patient acquisition for KIMSHEALTH Trivandrum.
Key Responsibilities:
- Plan, execute, and optimize
Google Ads (PMAX, Search, Display, YouTube)
and
Meta Ads (Facebook, Instagram)
campaigns. - Drive
lead generation
and ensure high-quality patient inquiries for hospital services. - Track, analyze, and report campaign performance with clear ROI-focused metrics.
- A/B test ad creatives, landing pages, and audience segments to maximize conversions.
- Work closely with the marketing and creative team to align campaigns with healthcare objectives.
- Stay updated with the latest trends and best practices in digital advertising.
Requirements:
- Proven experience (5+ years preferred) in managing
performance marketing campaigns
in Google Ads and Meta Ads. - Strong understanding of
CPC, CPA, CPL, ROAS
and other performance metrics. - Experience in
lead generation campaigns
for healthcare or service industries is a plus. - Hands-on knowledge of
Google Analytics, Tag Manager, and conversion tracking tools
. - Strong analytical and problem-solving skills.
What We Offer:
- Opportunity to work with one of Kerala's leading healthcare providers.
- A performance-driven role with measurable impact.
- Growth-oriented environment with continuous learning opportunities.
- To Apply: Send your resume and portfolio to
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