Brand Shop Incharge

2 weeks ago


Delhi, India Sony Full time

Role & responsibilities

  • Monthly Sale Target setting for the all the stores in Brandshop channel.
  • Drive business to achieve sales target and increase contribution inthe respective cluster/branch.
  • Review Promoters sales performance and make plan to improve the ROI.
  • Planning and executing category wise product ranging at each store.
  • Planning and driving display planogram across all stores.
  • Monitor planned ranging vs display situation and discuss with branches for corrective actions.
  • Visit stores to review sales results and to identify scope of improvements.
  • Review low performing stores and propose activity plan to recover/improve.
  • Monitor process adherence by the store staff – System data update and stock accuracy in the POS system data.
  • Drive various marketing activities to enhance premium model sales contribution and also consumer experience at the store.
  • Ontime Schedule Management for the latest E-POP sharing & implementation on Sony center Instagram & Facebook page.
  • Keep a close watch on the competition activities at their Brandshop or other channel stores.
  • Identify new premium cluster for scope/opportunity of new store opening point of view.


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