Area Sales Manager

3 days ago


Kolkata, India Zimmer Biomet Full time

Job Summary

The primary objective of the Area Sales Manager (ASM) is to supervise the sales and marketing activities of designated area to achieve revenue target by providing excellent service and advice to current customers, whilst also leveraging new and existing business with the aim of growing market share.

The incumbent will be based at Kolkata covering East India states.


Principal Duties and Responsibilities


Support and Review Current Business

  • Supervise the activities of the DM’s and PS for the achievement of sales targets in the area.
  • Identify growth opportunities within the area under responsibility for penetration to launch new/existing products.
  • Assist in establishing and coordinating the sales and marketing programs as per agreed objectives and budgets within the area.
  • Prepare regular report on marketing activities, product launches, promotion, strategies to achieve sales targets and monitoring of competitors activities. Ensure all business activities comply with relevant Acts, legal demands, corporate policies and ethical standards.
  • Monitor sales methods, key customer strategies and arrangements by recommending prices and credit arrangements.
  • Monitor customer service, invoicing, payments and administration costs.
  • Ensure the prompt payment from Distributors/Hospitals of his Area in co-ordination with his distributors and colleagues.
  • Oversee key account management/customer development in the area. Review business and growth opportunities, build rapport with all major customers by ensuring that regular contact is made.
  • Ensures all business activities comply with relevant Acts, legal demands, corporate policies and ethical standards


This is not an exhaustive list of duties and may not necessarily comprise all of the "essential functions" for purposes of the ABP.


Expected Behaviour

The incumbent will be required to demonstrate behavior in accordance with Zimmer Biomet’s Guiding Principles, as listed below;


  • Respect the contributions and perspectives of all Team Members

We respect you for your individual contributions and your diverse perspectives. We support your professional growth and provide you with opportunities to share in the company's success.


  • Commit to the highest standards of patient safety, quality and integrity.

We commit to the highest standards of patient safety and quality in our products and services and to be recognized for world-class integrity and ethical business practices.


  • Focus our resources in areas where we will make a difference .

We focus our resources in areas where we will make the greatest impact for our customers and patients through our collective knowledge of the disease state or market, established infrastructure, relevant engineering expertise and skillsets.


  • Ensure the company's return is equivalent to the value we provide our customers and patients.

We innovate to provide value through effective and efficient solutions for customers and improved outcomes for patients to ensure the company's return is equivalent to the value we provide our customers and patients.


  • Give back to our communities and people in need.

We partner with communities where we live and work and support causes and programs that forward our mission for people in need.


Education/ Experience Requirements

The successful candidate must possess the following:

Graduate in Pharma discipline along with Post Graduation in Management will be preferred.


The candidate must have the following level of experience in, or knowledge of:

Strong experience of dealing with orthopaedic surgeons and KOLs

Experience in distributor management and dealer appointment

9 – 12 years of experience in orthopaedic implants /pharma sales or related field

Demonstrated sales abilities & strong track record


Expected Areas of Competence (i.e. KSAs)

Working level of proficiency in the local language/English.

Commercial Acumen

Result Orientation

Inter-personal and communication skills

Tenacity


Travel Requirements

70% of the time.


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