Marketing Associate

3 weeks ago


India Pangolin Full time

ROLE: Marketing Associate

INDUSTRY: Marketing

LOCATION: Remote



About Pangolin:

Pangolin transforms purpose-driven tech brands into market leaders. Specializing in Tech for Good B2B SaaS sectors, we leverage strategic branding, innovative design, and high-growth marketing to craft impactful solutions. Our approach is tailor-made for those ready to challenge the status quo, ensuring that our client's brand not only stands out but leads with purpose. Join us, and let's make a tangible difference together.



Job Description:

The ideal candidate is a highly organized self-starter, with 2-3 years of experience who is capable of working cross-functionally on the planning and implementation of marketing projects. We are looking for someone dependable, client service-oriented with excellent communication, time-management, and organizational skills.



Roles & Responsibilities:

● Monitoring the progress of key marketing projects both internally & externally, reporting & timely communicating any lapses or red flags.

● Making presentation decks, ranging from research, strategy, insights derivation & campaign planning to aid the strategy & marketing team.

● Being an integral part of the content ideation, campaign planning meetings, and contributing with out-of-the-box thinking.

● Providing regular administrative & coordination support to the marketing and strategy team

● Support cross-team initiatives to document processes and streamline operations for the team

● Develop and execute an impactful mix of marketing strategies and tactics with a focus on demand generation, content marketing, and PR strategies to create brand awareness

● A high degree of analytical rigor, strategic mindset, and business acumen, written and verbal communication skills with confidence in presenting;

Requirements/Desired Skills:

● Marketing Campaigns - Experience in ideating & implementing marketing campaigns on digital as well as traditional mediums

● Advertising - Experience in collecting & analyzing consumer behavior to identify new opportunities for advertising

● Daily Project Management - Experience in coordinating with the Marketing Design and Content teams to create deliverables on time. Knowledge of keeping organized records of marketing metrics and results of past campaigns

● Microsoft Office Suite - Experience in also having the ability to generate spreadsheets, analyze qualitative and quantitative data, and interpret KPI and ROI metrics. The candidate must have excellent command of Excel, PowerPoint & Microsoft Word



Sectoral Knowledge

  • B2B SaaS: Understanding of software as a service model, market strategies, and customer engagement specific to B2B technologies.
  • Technology and Innovation: Knowledge of tech industry trends, innovation processes, and the tech-for-good movement.
  • Digital Marketing: Familiarity with digital marketing strategies tailored to technology products, including social media, SEO, and content marketing.
  • Sustainability and Social Impact: Awareness of how technology can contribute to societal benefits, such as through sustainable practices or social entrepreneurship.



Professional Experience:

● A degree in Business, Marketing, or a related field preferred

● Experience working in an agency or client marketing team, with (ideally) 2+ years’ experience.

APPLICATION LINK-


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