Marketing specialist

Job Title: Marketing Specialist – School Outreach & Partnerships (Field role) Location: Kozhikode (On-site; field-work intensive with extensive school visits and partner engagement) Compensation: ₹15,000 – ₹25,000 per month + performance-based incentives ???? About Aeloria Aeloria Leadership Academy empowers students to become confident communicators and leaders through a structured, multi-stage program designed with international expertise and tailored to local needs. We partner with schools and educational institutions to bring transformative learning experiences to young minds. ???? Role Overview This is a field-intensive role focused on driving Aeloria’s outreach and brand visibility in the education sector. You will lead school-level marketing initiatives, build strong relationships with principals, counselors, and decision-makers, and ensure successful enrollment conversions through strategic engagement and events. You will also work alongside European leadership trainers in facilitating workshops for students, supporting the delivery of international-standard leadership training experiences. ???? Key Responsibilities School Outreach & Partnerships Develop and maintain strong relationships with schools, principals, counselors, and educational stakeholders. Pitch Aeloria’s programs through structured meetings and presentations. Negotiate and secure long-term partnerships with schools. Marketing & Brand Representation Deliver impactful presentations, product demos, and seminars to students, parents, and educators. Represent Aeloria at education fairs, events, and exhibitions to enhance brand visibility. Ensure professional, consistent representation of Aeloria’s brand across all interactions. Lead Generation & Conversion Identify, pursue, and nurture leads from school visits and events. Manage and update CRM with visit logs, follow-ups, and pipeline status. Work closely with the Business Strategist to drive enrollment growth and meet conversion targets. Event Coordination & Campaign Execution Plan and execute school-level campaigns, workshops, and info sessions. Coordinate logistics, materials, and team members for smooth execution of outreach activities. Collect feedback, analyze outcomes, and provide recommendations to improve future campaigns. Workshop Facilitation Support Assist European leadership trainers in conducting student workshops. Support facilitation by managing logistics, student engagement, and coordination. Ensure workshops are dynamic, experiential, and impactful for students. Reporting & Insights Track outreach performance, enrollment funnel, and ROI of campaigns. Share weekly reports and insights to optimize outreach strategy. ????‍???? What You’ll Bring Education & Experience Bachelor’s degree in Marketing, Business, or related field (Master’s preferred). 1–3 years of experience in marketing, business development, or educational outreach (Ed Tech/education sector experience is a plus). Skills & Competencies Excellent communication and presentation skills in English (Malayalam proficiency preferred). Strong relationship-building and negotiation abilities. Highly organized, self-motivated, and target-driven. Comfortable with frequent field travel in Kozhikode, Kannur and Malappuram Districts. Proficiency in Google Workspace (Sheets, Docs, Slides, Email), CRM tools, and digital communication platforms. Personal Attributes Professional presence, persuasive, and resilient. Ability to work independently and as part of a team. Passion for education, leadership development, and student growth. ???? Compensation & Benefits Salary: ₹15,000 – ₹25,000 per month, aligned with experience and performance. Incentives: Attractive performance-based bonuses (enrollment-based and milestone-based). Reimbursements: Local travel and phone usage. Professional Development: Structured onboarding, mentoring, and opportunities to grow into Senior Marketing or Business Development roles. ⏰ Schedule & Work Nature Full-time role; Monday–Friday (day shift). Field-intensive with frequent school visits. Occasional Saturdays for school events and education fairs. Outside office hours are compensated with overtime allowance. Regular opportunities to work with international trainers during student workshops. ???? How to Apply Send your CV along with a short cover note on why you are a strong fit for this role to with the subject line: Application – Marketing Specialist – School Outreach & Partnerships (Field role)