Social Media Marketing Specialist

3 weeks ago

Bengaluru, India Saventure Infra Tech LLP Full time
ResponsibilitiesDevelop Social Media Strategy: Craft strategies for all social media platforms to support and enhance the company's brand and operations.Content Creation: Generate engaging content, including text, image, and video content for social media posts.Content Scheduling: Utilize social media management tools to schedule posts in advance.Community Engagement: Interact with followers by responding to comments, messages, and reviews.Brand Advocacy: Build and maintain a positive online brand image.Analytics Tracking: Monitor social media performance using analytics tools to gather visitor data and determine efficacy and areas for social media campaign improvement.Reporting: Prepare reports on social media marketing efforts and present findings to management.Trend Monitoring: Stay up-to-date with digital technology trends and social media best practices.Campaign Management: Plan and manage social media campaigns to increase brand awareness, engagement, and traffic.Collaboration: Work with other departments, such as marketing, sales, and customer service to ensure brand consistency.Influencer Outreach: Identify and engage with influencers and bloggers that align with the company's brand to develop partnerships.SEO Integration: Integrate social media activities with SEO strategies to drive traffic to the company's website.Ad Management: Create and manage social media ads on platforms like Facebook, Instagram, , and Twitter.Budget Management: Manage the budget for social media activities and ensure a high return on investment.Crisis Management: Address negative comments and feedback on social media promptly and professionally.Training: Train other staff on social media best practices and content creation.Competitor Analysis: Conduct competitor analysis to stay ahead in the market.Hashtag Research: Research and use effective hashtags to reach a larger audience.User-Generated Content: Encourage and leverage user-generated content for authenticity and community building.Platform-Specific Strategies: Develop tailored strategies for different social media platforms to engage with users effectively.

Qualifications(Some qualifications you may want to include are Skills, Education, Experience, or Certifications.)Example: Excellent verbal and written communication skills

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