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Social Media Marketing Specilist

2 months ago

Bengaluru Karnataka, India Info Smiq Tech Digital Pvt. Ltd Full time

**Strategy Development**: Social media marketing specialists develop strategies to promote products or services through various social media platforms. This includes identifying target audiences, setting goals, and planning content and campaigns.
- **Content Creation**: They create engaging content such as posts, images, videos, and infographics to share on social media channels. This content is designed to attract and engage the target audience.
- **Community Management**: Specialists manage social media accounts by posting content, responding to comments and messages, and engaging with followers. They also monitor conversations and trends to stay relevant and responsive.
- **Paid Advertising**: They may run paid advertising campaigns on social media platforms to reach a wider audience and achieve specific marketing goals. This can include sponsored posts, display ads, and more.
- **Analytics and Reporting**: Social media specialists track and analyze the performance of social media campaigns using metrics such as reach, engagement, and conversion rates. They use this data to optimize future campaigns and report on the effectiveness of their efforts.
- **Stay Updated with Trends**: They stay up-to-date with the latest trends and changes in social media algorithms and best practices to ensure their strategies are effective.
- **Collaboration**: They often collaborate with other departments such as marketing, sales, and customer service to ensure a cohesive brand presence across all channels.

Overall, social media marketing specialists play a crucial role in building and maintaining a strong online presence for a brand and engaging with its audience effectively.

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Supplemental pay types:

- Performance bonus

**Education**:

- Diploma (required)

**Experience**:

- Social media marketing: 1 year (required)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (required)

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