Brand Manager

2 weeks ago


New Delhi, India ARECHAR Full time
Brand Manager responsibilities

Analyze consumer insightsshould have sound knowledge of digital marketingPlan effective marketing campaigns and brand positioning strategiesManage existing and new brand categories.Approve seasonal design concepts, products, and colors that match our corporate brandContribute to monthly/annual planAssess how new brand concepts and strategies perform (ROI, KPIs)Have a long term brand vision and missionPlan, design and implement strategies to expand the brand’s impression, exposure and market share.Communicate with partners, distribution agents, vendors, and other personnelMonitor/Review quarterly royalty statements to ensure accuracy.Foster internal partnerships to expedite the development of new products/ideas.Analyze current and upcoming market trendsHire, train, lead and mentor subordinates.Brand Manager requirements and qualifications

4 years of experience as a Brand Manager or similar roleCreative thinking, good understanding of the market trendsOutstanding leadership, communication, and analytical skillsAbility to generate new concepts/ideasUnderstanding of retail selling in the private sectorimpact on company’s successCritical thinker and problem-solving skillsTeam playerGood time-management skillsGreat interpersonal and communication skills


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