Senior Manager Marketing Operations

3 weeks ago


Bangalore City, India Clevertize Full time

Lead Funnel Management Follow up with sales on all lead status across every stage of the funnel Ensuring funnel visibility week on week bases Driving timely feedback from sales on lead quality Liaison with tele-calling agencies Attend regular lead cadence call with tele-agencies providing two-way feedback Ensuring timely lead handover, assignment and follow up Supporting Marketing Provide weekly overall lead status report to the marketing team Persona Mapping against the leads Creating weekly channel wise report Other weekly, monthly, quarterly and annual reports and dashboards to support decision making Supporting Sales Contact and account mining requests Account List tagging and prioritizing based on revenue, verticals etc. Managing CRM tools MS Dynamics admin uploading all lead information on MSD, Salesforce / Eloqua Uploading data, creating reports and assigning leads Database management Target Account List Management updating TAL on regular basis (monthly) Database cleansing and tagging He/She should have been mining & validating the leads basis the BANT criteria from multiple third-party lead DB portals like Salesforce Navigator, ZoomInfo, D& B, Apllo.Io etc. Required Skills Working knowledge of one or more of the below data & Contact mining tools Zoom Info, Lusha & Sales Navigator Managing one or more of the below CRM tools – MS Dynamics, Salesforce, Eloqua High proficiency in MS Excel Understanding of Marketing funnel and lead management process Analytical mindset



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