Business Development Manager

3 weeks ago

Jaipur, India Dr B Lal Clinical Laboratory Full time

Role - Business Development Manager

Mission: The mission of the Business Development Executive at Dr. B Lal Clinical Laboratory Pvt. Ltd. is to fuel growth, build strategic partnerships, and ensure customer success. With innovation, relentless pursuit of opportunities, and a commitment to excellence, they position our organization as a market leader. Guided by integrity and collaboration, we aim to create lasting value for customers, stakeholders, and the company.

Job Responsibilities:
1. Business Development:

  • Identify Business opportunities Identifies business opportunities by identifying customers/clients and researching and analyzing sales options. Visit potential customers for new business development.
  • Responsible for generating business from current customers including but not limited to Doctors, Nursing Homes, Hospitals across Jaipur by visits, conducting activities, etc.
  • Promoting specialized testing: Market, and generate volumes from doctors and hospital by promoting specialized products.
  • Develop, maintain and execute a territory plan and work as per the sales strategy and achieve targets as given by the Manager.

2. Clinical Effectiveness:

  • Demonstrate in-depth knowledge of the company's products/services, highlighting their clinical benefits and advantages.
  • Provide scientific evidence and case studies to doctors, emphasizing the efficacy and relevance of the offerings.
  • Collaborate with medical experts within the company to address specific clinical queries or concerns raised by doctors.

3. Revenue Achievement:

  • Clinical Engagement in Marketing:
  • Incorporate clinical evidence and data into marketing collateral to substantiate product claims and benefits.
  • Develop educational materials highlighting clinical efficacy for dissemination during marketing activities.
  • Collaborate with marketing teams to create compelling content aligning with clinical effectiveness.

4. Customer Engagement:

  • Clinical Integration:
  • Collaborate with healthcare professionals and experts.
  • Engage doctors in discussions regarding clinical case studies and advancements in the medical field during CME sessions.
  • Ensure that CME sessions are scientifically driven, providing valuable insights into the clinical aspects of products/services.

5. Account and Customer Relations Management:

  • Communication and Grooming:
  • Maintain professional and polished communication skills in interactions with doctors, ensuring clear articulation of technical and clinical information.
  • Exhibit grooming and professional conduct, adhering to industry standards during meetings and presentations.
  • Conduct grooming sessions for sales teams to enhance their communication and presentation skills.

6. Sales Department Compliance:

  • Clinical Data Reporting:
  • Include clinical effectiveness metrics and data in regular sales reports to showcase the impact on doctor engagement and conversions.
  • Analyze clinical data trends to identify areas of improvement and opportunities for further engagement.

7. Adherence to Sales Process:

  • Ensure strict adherence to the sales process, meticulously following prospecting, qualification, presentation, objection handling, and closure stages.
  • Implement best practices in sales methodologies, leveraging the sales funnel to maximize conversion rates.
  • Conduct regular reviews of sales activities, ensuring alignment with the defined sales process.

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